WebmasterWorld and PubCon Staff

Brett Tabke, Founder and CEO

Brett Tabke is the Founder and CEO of WebmasterWorld and chair of PubCon conferences. Tabke started PHD Software Systems while in college in 1984. Tabke ran a consulting business throughout the '80s doing contract programming for large corporations. Tabke authored several books on assembly language programming for Western Design on the 65816 micro processor. Tabke was the noted author of Karma 128, a leading edge assembler for the 65816 processor.

Tabke has run community networking sites continuously since 1984. He was also featured in the Biography Channel special on the Google founders. Tabke was a founding board member of SEMPO (Search Engine Marketing Professionals Organization). In addition to the thousands of educational posts he has written for the WebmasterWorld audience, he has authored a chapter for the best selling "Google Hacks" book.


Jeff Randall, PubCon Director of Operations

Jeff is the Director of Operations for PubCon, WebmasterWorld's series of conferences. In addition, he is a co-founder of Clever Web Marketing, an SEO/SEM company specializing in expanding the online presence of small and medium sized businesses. Jeff originally entered the Internet business world as a Vice President for RBS Interactive, where he successfully oversaw the development of a Web-based service matching clients with home improvement contractors. Before becoming a part of the Internet revolution, Jeff worked as the Director of Enrollment Services for a respected private university in the Northwest.


Neil Marshall, Director of WebmasterWorld Forum Operations

Neil is senior administrator at WebmasterWorld and has worked with a team of other administrators and moderators for many years to ensure the highest quality discussions on the site. Neil also co-founded MJPR, a publicity and design services agency, in 1988 and previously worked as an account manager with a major UK-based communications agency. Prior to that he was in technical sales and marketing at a large telecommunications, electronics, electrical and industrial group of companies. In 1995 Neil recognized the potential offered by the Internet, and developed a keen interest in leading-edge search engine techniques, Internet research and utilization of the Internet in search engine marketing.


Joe Morin, WebmasterWorld Evangelist

Joe is the WebmasterWorld Evangelist and a PubCon organizer. Joe is also CEO and co-founder of Social Rewards, a social media based loyalty marketing program that rewards brand consumers for engaging in social media activity such as brand mentions via Twitter, Foursquare check-ins and Facebook fan activity.

As a consultant over the last decade he has worked with many companies on online marketing strategies including Austin Ventures, Autobytel, Inc., Azure Capital, Business.com, Clearstone Venture Capital, CreditCards.com, Education.com, Enterprise Rent-A-Car, Fly.com, Klout.com, Microsoft, MGM Mirage, MRM Worldwide (a division of Interpublic Group of Cos,) Planet Hollywood Resort and Casino, Travelzoo, Tribune Interactive, UsedCars.com and World Publications. He currently sits on the Advisory Board of Klout.com, and is also a featured speaker at Internet marketing conferences around the world, having spoken in New York, Chicago, Los Angeles, Miami, Seattle, Las Vegas, San Jose, Toronto, Stockholm, London, Tokyo and Sao Paulo. These pursuits keep Joe busy and on the road a lot. Even when he's not traveling for business, Joe is usually traveling for fun.


Lane R. Ellis, Lead Editor

Lane R. Ellis has over 28 years experience working with and writing about the Internet. In 1984 he started operating a computer bulletin board system in Denver, Colorado, which has led him on a long and productive path working with the Internet and, since 1993, the Web. Lane writes the PubCon blog, press releases and social media campaigns. Prior to joining WebmasterWorld, Lane worked in the Web development and engineering fields beginning in the 1980s with Commodore Amiga software and hardware maker Progressive Peripherals and Software.

When he's not writing about the next big PubCon conference, Lane enjoys distance running, having run seven marathons so far, genealogy, cross-country skate skiing, collecting vintage computers, and spending time with his wonderful wife Julie Ahasay and their two cats in Duluth, Minnesota.


Vanessa Zamora, Video Content Producer, WebmasterWorld

Vanessa Zamora serves as Video Content Producer and Lead Correspondent for WebmasterWorld, where she is responsible for creating and maintaining all online video content, including interviews at leading industry conferences. Zamora's focus is on search, Internet marketing, new media, social media, and webmastery, as well as the production of promotional videos to publicize the PubCon series of conferences. Zamora is a graduate of the University of Texas at Austin with a B.A. in Communication Studies.


Elaine Diefenderfer, Office Manager

Elaine started working in the technology field in college after she took a non-credit programming course. As a student supervisor in the Smith College Computing Center, she protected the card reader (yes that long ago) from an over-zealous fellow student who wanted to dismantle it to retrieve an eaten card. Since then she has worked as a programmer, lead developer and project manager always translating between the end user and the techies. Elaine thrives on making sure offices operate efficiently. She holds a B.A. from Smith College and a Master of Science in Business Policy from Columbia. When not walking her dog, Hamish McBean, Elaine loves to travel and sing in the church choir.


Erika Tabke, Manager, Special Projects

Erika has worked on various special projects for WebmasterWorld since early 2003. She has extensive experience in usability research, design and consulting. Prior to joining WebmasterWorld, she was at SmartPrice.com where she was a director of marketing. In addition to her current work with WebmasterWorld, Erika also keeps one foot in her other career: oncology nursing. She works on call for her favorite doctors as needed. She holds two advanced degrees: a Master's in Sociology and a Master of Science in Nursing.