CONFERENCE SESSION : The Convergence of Social Media & Search Date Wednesday November 10 Time 10:15a 11:30a Location Salon A Format Standard Conference Session Description Does social media prevent the need for search? Does social media play an important role in search? This session will look at both sides of the issue, and discuss where the two intersect. Moderator Aaron Shear Speakers Rebecca Murtagh, Chief Strategist / President, Karner Blue Marketing LLC David Wallace, CEO, SearchRank Bill Hartzer, President, BillHartzer.com Tony Adam, Sr. Online Marketing Manager, MySpace