CONFERENCE SESSION : Community Hacking: 96 Baiting Strategies You Can Employ Date Thursday November 11 Time 3:15p 4:20p Location Salon D Format Standard Conference Session Description Link-baiting is a topic that makes some people snicker when they hear it. However, the complexities and subtleties are a fascinating combination of clever copywriting and strategic placement. Did you know that there are 12 types of links? Moreover, there are eight types of link bait to get those 12 types of links? That means there are 96 different strategies to get links. This session will look at the eight and the twelve. Moderator Aaron Shear Speakers David Klein, CEO, Purpose Inc Todd Malicoat, Independent Marketing Consultant, Meta4creations, LLC Bill Hartzer, President, BillHartzer.com Gillian Muessig, President, SEOmoz, Inc.