| CONFERENCE SESSION : |
| Local Search and Mobile Optimization |
| Date | Wednesday November 10 |
| Time | 10:15a 11:30a |
| Location | Salon B | | Format | Standard Conference Session | | Description | Local search now comes from a real convergence of local targeting and mobile device usage. It covers the entire spectrum from the desktop shopper to the casual "get-it-now" cellphone user. This panel will look at local search from the varying perspectives of search engines, wireless audiences, and SEO/SEM marketers. | | Moderator | Brad Geddes | | Speakers | |
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