NEW Pre-Conference Search (SEO/SEM) Training by the PubCon Masters Group

PubCon Las Vegas 2010
Monday November 8
3:00p 6:00p	Conference Registration Open
2:00p 5:30p	Exhibitor Setup Block A
5:30p-8:00p	PubCon Kickoff Classic and Link Exchange TweetUp!
Tuesday November 9
Tracks	Social Media Optimization Conference	Search Marketing Conference	SEO Conference	Affiliate Conference	The Webmaster Conference	Expert Spotlight Conference	Interactive Site Reviews	Sponsored Sessions
07:30a	Registration Opens For Full Pass Attendees
07:30a 08:45a	Continental Breakfast for Full Pass Attendees
08:45a 9:00a	Conference Introduction by Brett Tabke
09:00a 09:45a	Kickoff Keynote
10:00a 11:15a	Reputation Management: Monitoring Your Brand Online Andy Beal, Rhea Drysdale, Tony Wright, Todd Friesen Moderator: Krista Neher	Hardcore PPC Tactics Christine Churchill, Brad Geddes, Craig Danuloff Moderator: Daniel Boberg	In-House SEO Ash Nallawalla, Josh Gampel, Garrett Rent, Jessica L Bowman Moderator: Melanie Mitchell	Four Reasons Why You Should Start an Affiliate Program Jamie Birch, Griffin Granberg, Adam Riemer Moderator: Chuck Hamrick	CSS and HTML Coding Today Todd Keup, Ted Ulle, Dawn Wentzell, Benj Arriola Moderator: Ralf Schwoebel	Science of Social Media Marketing Dan Zarrella Twitter - Targetting Retweets and Influentials Brett Tabke	Interactive Site Reviews: Open Call Brian Combs, Tim Ash, Arnie Kuenn
10:00a 05:00p	Exhibitor Setup in Expo hall 10am to 5pm
11:30a 12:45p	Advanced Twitter: Apps, Services, and API Trends Tracy Falke, Brian Breslin, Dan Zarrella Moderator: Jerry West	The Best Tactics in Landing Page Optimization Tim Ash, Brad Geddes, Kate Morris, Joanna Lord Moderator: Ken Jurina	Smart Organic Keyword Research and Selection Wil Reynolds, Craig Paddock, Carolyn Shelby, Mark Jackson Moderator: Joe Laratro	Advanced 411: Affiliate Networks and CPAs Peter Bordes, James Martell, Ryan Peddycord Moderator: Lisa Riolo	What Every Webmaster Should Know about Code Installation Todd Keup, Frank Bauer, Ralf Schwoebel Moderator: Jake Baillie	Managing a Large Scale Search Program Bill Hunt How to Hire an SEO: Salaries, Types, and Titles Laura Lippay	Interactive Site Reviews: Focus on Design and Usability Ted Ulle, Kristine Schachinger	Socializing a Website
12:30p 1:30p	Networking Lunch For All Gold Pass Attendees
1:30p 2:45p	Twitter - The Latest Topics and Trends Warren Whitlock, Dan Zarrella, Chris Winfield Moderator: Krista Neher	Effective Solutions to In-House SEO, PPC, and Campaigns Laura Callow, Allison Fabella, Laura Lippay, Topher Kohan Moderator: Joe Laratro	How Do You Optimize For Universal and Personal Search? Andrew Beckman, Greg Boser, Brian Combs, Greg Boser Moderator: Christine Churchill , Q&A: Q&A:Michael Dorausch	Affiliate-Based Ad and Search Issues Jim Banks, Nicolle Pangis, David Naffziger, Andrew Lawrence Moderator: Mark Jackson	Tweaks for Wordpress - SEO and Installation Gregg Banse, Carolyn Shelby, Scott Hendison, Ben Cook Moderator: Sean Jackson	Google Reputation Management Andy Beal Proactive Reputation Management Tony Wright	Interactive Site Reviews: Focus on Organic Eric Enge, Bill Hunt, Stephan Spencer Moderator: Ted Ulle
2:55p 4:10p	Twitter & Social Media from the PR Experts Sarah Evans, Lisa Buyer, Sean Jackson Moderator: Mark Jackson	Enterprise-Level Bid Management Eric Enge, Kevin Lee, Wister Walcott, Dave Roth Moderator: Daniel Boberg	SEO for Multimedia and Rich Media Brian MacDonald, Morgan Brown, Wesley Cox, Marty Weintraub Moderator: Joe Laratro	Affiliate Research, Surveys, and Case Studies Kim Salvino, Dixon Jones, Tony Economou, Keith Posehn Moderator: Stephanie Leffler	Ecommerce and Shopping Cart Optimization Rob Snell, Khalid Saleh, Paul Boisvert Moderator: Brett Tabke	Cool Tools for Search Marketers Christine Churchill Advanced PPC - High ROI Traffic Brad Geddes	Interactive Site Reviews: Focus on Links and Affiliates Rae Hoffman, Jim Banks, David Naffziger Moderator: Chuck Hamrick
4:15p 5:30p	Foursquare & Gowalla - Geo Location Marketing Vince Blackham, Gib Olander, Brian Breslin Moderator: Jessica L Bowman	Increase Your Post Click Conversion Performance John Ellis, George Aspland, Janet Driscoll Miller, Brian Massey Moderator: Kate Morris , Q&A: Q&A:Michael Dorausch	Top-Shelf SEO: Hot Topics and Trends Stephan Spencer, Greg Boser, Laura Coltrin, Mike Grehan Moderator: Carolyn Shelby	Hot Topics and Trends in the Affiliate Space , Elisabeth Archambault, Rae Hoffman, Jerry West Moderator: Joanna Lord	Real World Winning Tactics for Content Creation and Marketing Alison Driscoll, Heather Lloyd-Martin, Arnie Kuenn, Nick Stamoulis Moderator: Michael Martin	Why Google Doesn't Like Your Backlinks Calum I Mac Leod The SEO Diet Joe Laratro	Interactive Site Reviews: Focus on InHouse SEO Ruth Burr, Topher Kohan
5:30p 6:30p	Tweetup Cocktail Hour
Wednesday November 10
Tracks	Social Media Marketing Conference	Search Marketing & Misc Conference	SEO Conference	Affiliate Conference	Webmaster Conference	Expert Spotlight Conference	Interactive Site Reviews	Sponsored Sessions
07:30a	Registration Open for Full Pass Attendees 7:30a-4pm
07:30a 08:45a	Continental Breakfast for Full Conference Attendees
08:45a 9:00a	Daily Introduction by Brett Tabke
09:00a 09:45a	Keynote Panel - Social Media Leading Edge Chris Brogan, Sarah Evans, Scott Stratten, Brian Clark, Brian Solis Moderator: Melanie Mitchell
09:30a	Registration open for Exhibit Hall Pass Attendees
09:45a	Exhibit Hall Opens
10:15a 11:30a	The Convergence of Social Media & Search Rebecca Murtagh, David Wallace, Bill Hartzer, Tony Adam Moderator: Aaron Shear	Local Search and Mobile Optimization Michael Dorausch, Eric Bramlett, David Klein, William Leake Moderator: Brad Geddes	May Day SEO for Google Caffeine Daniel Schulman, Brian Ussery, Stoyan Stefanov, Bruce Clay Moderator: Bill Hunt	Affiliates Potpourri - Sign Up, Pay Out and Conversion Rates Moderator: Brian Breslin	SEO For E-Commerce Sites Adam Audette, Rob Snell, William Atchison Moderator: Joe Laratro , Q&A: Q&A:Jerry West	InHouse SEO In Depth Jessica L Bowman, Laura Callow Neuromarketing - One of the Hottest Topics in Marketing Roger B. Dooley	Interactive Site Reviews: Focus on Organic Alan K'necht, Michael Martin, Stoney deGeyter, Jennifer Laycock
11:30a 12:45p	Navigating The Complex Social Media Marketing World Jennifer Laycock, Kirsten Wright, Rob Garner, Reem Abeidoh Moderator: Pat Strader	Keyword Research, Selection and Optimization Amanda Watlington, Stoney deGeyter, Marty Weintraub, Ken Jurina Moderator: Stephanie Leffler	Global Search Strategy Prashant Puri, Michael Bonfils, Andy Atkins-Krueger, Barry Lloyd, Alan Webb Moderator: Jim Banks	Emerging Media and Technologies - Social Media and Affiliates Charles Calabrese, Kevin Henrikson, Shawn Rorick, Scott Stratten Moderator: Tony Wright	Design, Content, and Marketing For A Mobile Website Kurt Noer, Nathan Mellor, Michael Martin	Bottom To Top SEO On an Ecommerce Website Rob Snell Daily Social Media Success Chris Winfield	Interactive Site Reviews: Focus Brand & Reputation Management Brian Chappell, giovanni gallucci, Matt Siltala, Rhea Drysdale	Raven Tools Jon Henshaw, Taylor Pratt
12:30p 1:30p	Networking Lunch For All Gold Pass Attendees
1:30p 2:45p	Facebook Marketing Moderator: Dan Zarrella	Monetizing and Optimizing your Blog Duane Forrester, Brian Clark Moderator: Joe Laratro	SEO Design & Organic Site Structure Scott Polk, Ted Ulle, Michael Martin, Lyndsay Walker Moderator: Christine Churchill , Q&A: Q&A:Taylor Pratt	CPA Marketing and Coupon Marketing Jim Banks, Kris Trujillo, Cotter Cunningham Moderator: Mike Chapman	Hosting Issues and SEO/SEM Jordan Kasteler, Ralf Schwoebel, Scott Hendison, Owen DeLong Moderator: Derrick Wheeler	Conversion Ninja Toolbox Tim Ash	Interactive Site Reviews: Focus on Organic & Local Robert Charlton, Michael Bonfils, Michael Dorausch, Bill Hartzer	Link building: Using MajesticSEO to the max Dixon Jones, John Straw, Jon Henshaw
2:45p 3:15	Exhibit Hall Refreshment Break
3:15p 4:20p	Social Media, Press Relations, & Brand Management Joanna Lord, Pat Strader, giovanni gallucci, Autumn Truong Moderator: Chris Winfield	Post Mortem - Banned Site Forensics Michael Stebbins, Aaron Shear, Michael Marshall, Michael Gray Moderator: Ken Jurina	Mega Site SEO Anita Bidari, Dan Perry, Derrick Wheeler, Melanie Mitchell Moderator: Tim Mayer	Link Building for Affiliates Gary Shannon, Roger Montti, John Straw, Alan Webb Moderator: Todd Friesen	Get Your Site on the Road , Frank Bauer, Kristine Schachinger Moderator: Dave Roth	How to Start and Grow a User Generated Content Community Paul Edmondson Social Media in the Public and PR Sector Mike Chapman	Interactive Site Reviews: Focus on Links Todd Malicoat, Wil Reynolds, David Klein, Dixon Jones	Blekko - New Kid on the Block
04:20p 05:30p	Super Session : Search Engines and Webmasters Matt Cutts
5:30p	Exposition Hall Closes
Thursday November 11
Tracks	Social Media Conference	Advertising, Branding, and PR	Analytics and Measurement	Linking Conference	Communities Conference	Expert Spotlight Conference	Interactive Site Reviews	extra
08:00a-08:45	Continental Breakfast for Full Pass Conference Attendees
08:00a	Registration Open 8:00a-4:00p
08:45a 9:00a	Daily Introduction by Brett Tabke
09:00a 09:45a	Morning Keynote
09:30a	Exhibit Hall Passes May Register
09:45a	Exhibit Hall Opens
10:15a 11:30a	Monetizing Twitter & Other Social Media Channels Brian Carter, Jon Henshaw, Brent Payne Moderator: Jon Kelly	How SMBs Can Use PR Campaigns to Grow Traffic Guillaume Bouchard, Lee Odden, Sean Jackson Moderator: Andy Beal , Q&A: Q&A:Taylor Pratt	Convergence of Online Marketing and Analytics Alan K'necht, Tom Critchlow, Lauren Vaccarello Moderator: Joe Laratro	Linkfluence: Buying Links With Maximum Juice and Minimum Risk Todd Malicoat, Rand Fishkin, Calum I Mac Leod, Jim Boykin Moderator: Jake Baillie	Modern Community Administration Matt Mickiewicz, Brett Tabke, Roger B. Dooley Moderator: Brett Tabke	Information Architecture Ted Ulle, Aaron Kronis	Interactive Site Reviews : Focus on E-Commerce Rob Snell
11:30a 12:45p	Online Brand Management Strategies Tony Wright, Kenny Hyder, Sean Jackson, Krista Neher Moderator: Joe Laratro	Optimizing Your Site for Contextual Ads Jaan Janes, Matt Tuens, Matt Daimler, John Ellis Moderator: Jessica L Bowman	Analytics Vendors and Package Implementation Richard Zwicky, Trevor Claiborne, Chris Zaharias Moderator: Joanna Lord	Real World Low-Risk High-Reward Link Building Greg Hartnett, Dixon Jones, Rae Hoffman, Aaron Shear Moderator: Lee Odden	Starting a Community Sanjay Sabnani, Roger B. Dooley, Erika Tabke Moderator: Brett Tabke	Real World Secrets of Local Search Michael Dorausch	Interactive Site Review : Organic Focus Moderator: Carolyn Shelby
12:30p 1:30p	Networking Lunch For All Gold Pass Attendees
1:30p 2:45p	Tools for Competitive Intelligence Michael Gray, Michael Streko, Matt Siltala, Andy Beal Moderator: Todd Friesen	Protecting Your Brand Julius Shorzman, Brett Tabke, Amanda Watlington	Social Media Measurement and Signals , Adam Proehl, Dan Zarrella, Joe Fernandez Moderator: Carolyn Shelby	SEO/SEM Tools Jon Henshaw, Kevin Henrikson, Aaron Kronis, Rand Fishkin Moderator: Kate Morris	UGC Crowd Sourcing Your Success Matt Mickiewicz, Chas Edwards Moderator: Michael Martin	SEO 2010 - Greg Boser Greg Boser	Interactive Site Reviews Gillian Muessig, Roger Montti, Tony Wright Moderator: Scott Polk
2:45p 3:15	Exhibit Hall Refreshment Break
3:15p 4:20p	Legal Issues of Domain Names and Trademarks Deborah Wilcox, Clarke Walton, David Mink		Post Click Marketing: Landing Page Optimization Taylor Pratt, Gabriel Goldenberg, Scott Brinker, Chris Goward Moderator: Joe Laratro , Q&A: Q&A:Alison Driscoll	Community Hacking: 96 Baiting Strategies You Can Employ David Klein, Todd Malicoat, Bill Hartzer, Gillian Muessig Moderator: Aaron Shear	Website and Content Protection - Scraper Prevention William Atchison, Brett Tabke Moderator: Brett Tabke	Content Marketing Optimization Lee Odden Kristopher Jones	Interactive Site Reviews : Focus on Organic , Greg Boser, Michael Gray, Todd Friesen
04:20p 05:30p	Social Media Pay Day Moderator: Dixon Jones	Multivariate Testing and Conversion Tweaking Janet Driscoll Miller, Matt Craine, Jason Cooper Moderator: Jake Baillie	Competitors from the Darkside - Rogue SEO Tactics Steve Plunkett, Carolyn Shelby, giovanni gallucci, Brett Tabke Moderator: Joe Laratro	Affiliate Transparency and Increasing Pay Outs Moderator: Ralf Schwoebel	State of Domaining Moderator: Michael Dorausch	Advanced PPC Management Kate Morris Advanced PPC and other Paid Online Media Strategies William Leake	Interactive Site Reviews: Focus - Social Media , Tony Adam, Tracy Falke, Brian Carter
5:00p	Exposition Hall Closes
7:30p-Whenever	EPIC PUB CRAWL : Official PubCon Wrap Party - Vegas Baby!