|CONFERENCE SESSION :|
|Making AdWords Display Network Profitable for You|
|Date||Tuesday April 23|
Google’s display advertising network has changed tremendously over the past few years, especially with the recent launch of flexible targeting. It is not only the largest network in the world, it is one of the most controllable. However, most marketers still aren’t using the network to its full potential. In this session we will examine the changes that have occurred and how you can extract more value out of your Google display network campaigns.