Session Details

 

CONFERENCE SESSION :
In-House SEO Training and Analytics
Date Tuesday October 16
Time 11:30a 12:45p
Location Salon D
Format Standard Conference Session
Description
Introducing an SEO strategy into your company requires organization, dedication and analytic endeavors, as well as other elements. Listen to SEO experts as they share their experiences on introducing successful in-house SEO efforts and outline what steps to take to start your own in-house SEO campaign.
Moderator Melanie Mitchell
Speakers
Matthew Brown


Matthew Brown,

Founder,
AudienceWise
Simon Heseltine


Simon Heseltine,

Director – Audience Development,
AOL Inc.
Derrick Wheeler


Derrick Wheeler,

Senior Search Engine Optmization Architect,
Microsoft
Laura Callow


Laura Callow,

Senior Search Marketing Manager,
Intuit Global Business Division

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