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| CONFERENCE SESSION : |
| Proactive Reputation Management |
| Date | Tuesday October 16 |
| Time | 10:15a 11:25a |
| Location | Salon B | | Format | Spotlight | | Description | In this session, Tony Wright will review strategies that agencies and in-house personnel can employ to enhance a company’s reputation before a crisis strikes. Wright will cover online review management, search engine results page sculpting, crisis planning and more. | | Speakers | |
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