CONFERENCE SESSION :
The Convergence of Social Media & Search
Date Wednesday October 17
Time 10:10a 11:25a
Location Salon C
Format Standard Conference Session
Description
Influence from social media sites such as Facebook, Twitter and Google + is utilized by search engines to personalize search results. In this session you will learn more about the growing relationship between social media and search and how to utilize the merger to your advantage.
Moderator Ken Jurina
Speakers
Bill Hartzer

Bill Hartzer,

Director of Search Engine Optimization,
Standing Dog
Rebecca Murtagh

Rebecca Murtagh,

Chief Strategist / President,
Karner Blue Marketing LLC
David Wallace

David Wallace,

CEO,
SearchRank
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