CONFERENCE SESSION :
ROI: Convergence of Online Marketing and Analytics
Date Thursday October 18
Time 10:10a 11:25a
Location Salon E
Format Standard Conference Session
Description
Over the past year, several enhancements have come to the world of analytics. This presentation will focus on showing you how and where online marketing and analytics intersect, and will also teach you how to analyze what is working for you and what is not.
Moderator Aaron Kronis
Speakers
Chris Zaharias

Chris Zaharias,

CRO,
Triggit
Alan K'necht

Alan K’necht,

Founding Partner,
Digital Always Media Inc.
Bonnie Stefanick

Bonnie Stefanick,

Search Marketing Manager,
Internet Marketing Ninjas
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