Session Details


CONFERENCE SESSION :
Keyword Research, Selection and Optimization
Date Wednesday October 17
Time 11:30a 12:45p
Location Salon F
Format Standard Conference Session
Description
Keywords are a vital element of your search campaign. They help to increase the focus of your campaign while also helping you to track results. Building a list with the right keywords is your first step to creating an effective keyword campaign, and this panel will help teach you how to do that successfully, along with sharing useful information for keyword tools you should start using today.
Moderator Michael Dorausch
Speakers

Amanda Watlington


Amanda Watlington,

Ph.D.,
Searching for Profit
Ken Jurina


Ken Jurina,

President,
Top Draw Inc,
Marty Weintraub


Marty Weintraub,

Founder & Evangelist,
aimClear

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