Bestselling Author Dr. Robert Cialdini To Keynote Pubcon Las Vegas

Pubcon is pleased to welcome Dr. Robert Cialdini, professor emeritus of psychology and marketing at Arizona State University, social psychologist, and author of the bestselling book “Influence: Science

Dr. Robert Cialdini

& Practice”, who will present the kickoff keynote address at Pubcon Las Vegas 2012, the premier social media and optimization conference, which takes place October 15 – 18 at the Las Vegas Convention Center.

Cialdini, an internationally-known expert in the fields of persuasion, negotiation, and compliance, is known as the “Godfather of influence,” and his New York Times bestselling book — listed by Fortune Magazine as one of the “75 Smartest Business Books” and by CEO Read as one of the “100 Best Business Books of All Time” — has been published in 27 languages.

“I couldn’t be more pleased to have the opportunity to present at Pubcon, which I consider a not-to-be-missed event within the search and social media industry,” Cialdini said. “I look forward to documenting how several simple yet powerful principles of social

Dr. Robert Cialdini

influence can be deployed via electronic media in wholly ethical and dramatically profitable ways,” Cialdini added.

“We’re thrilled to have Dr. Cialdini present our kickoff keynote address at Pubcon Las Vegas 2012 this October 15 – 18, where his unique insight into influence, negotiation, sales, marketing, management, leadership, and communication is sure to offer plenty of actionable ‘take-aways’ that Pubcon is famous for,” said Pubcon and WebmasterWorld founder and chief executive Brett Tabke.

Cialdini, who is Regents’ professor emeritus of psychology and marketing at Arizona State University,

Dr. Robert Cialdini

has conducted extensive cutting-edge research on why people comply with requests — research that has led to his appearance in Harvard Business Review’s “Breakthrough Ideas for Today’s Business Agenda."

Among Cialdini’s many corporate clients have been Google, Microsoft, Cisco Systems, Coca Cola, Merrill Lynch, Pfizer, IBM, The Weather Channel, the United States Department of Justice, and his groundbreaking research on influence has been featured in numerous publications including ABC, CNN, the London Times, Los Angeles Times, New York Times, Time Magazine, Dateline NBC, CNBC, Washington
Post, Forbes, Business Week, among others.

Pubcon audiences are in for a treat as Cialdini will captivate with his unique look at online influence

Dr. Robert Cialdini

in a must-attend keynote this October in sunny Las Vegas, kicking off the week of optimization and new media exploration that for over a decade has been known as Pubcon.

Join Cialdini and more than 200 other technology trendsetters including SEO coordinator Topher Kohan, Microsoft’s Derrick Wheeler, Alex Volk, Duane Forrester, Katrina Klier, and Vipin Singh at Pubcon Las Vegas 2012 for a week-long look at the future of social media, search and online marketing.

Register today at some of the fairest prices around to join thousands of attendees on October 15 -

Dr. Robert Cialdini

18 and see Cialdini and more than 200 of social media and optimization’s leading speakers, plus more exciting keynote speakers we’ll be announcing in the coming weeks.

Cialdini will help make Pubcon Las Vegas 2012 the conference of the year in the entertainment capital of the world, and with your competitors likely to be among the thousands in attendance, you can’t afford to miss the biggest and best new media conference of 2012, including a new four-track Pubcon Masters Group all-day training program.

We look forward to seeing you for Cialdini’s exciting kickoff keynote address at Pubcon Las Vegas 2012, which will be one of the largest optimization and new media events ever held.


Team Pubcon

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