ABOUT PUBCON LAS VEGAS 2012
PUBCON LAS VEGAS 2012 OVERVIEW
Pubcon, the premier search and social media conference and expo, will hold its multi-track Las Vegas event on October 15 – 18, 2012 at the Las Vegas Convention Center South Halls in sunny Las Vegas, Nevada.
October 15 will feature a full day of Pubcon Masters Group search and social media training, with the official Pubcon Las Vegas 2012 conference taking place on October 16 – 18. For 2012 the exhibition hall is scheduled to be open on October 17 – 18.
Pubcon Las Vegas 2012, supported by the industry's leading businesses, speakers, exhibitors, and sponsors involved in social media, Internet marketing, search engines, and online advertising, will offer a week-long look at the future of technology presented by many of the world's top speakers.
Pubcon Las Vegas 2012 will be the biggest and boldest gathering of search and social media innovators we have ever assembled, offering an unrivaled highly-productive conference experience at cost-effective rates, and with the leading technology and online marketing visionaries who will be in Las Vegas, we are confident that every attendee will come away with valuable new ideas and solutions for their businesses.
Pubcon truly starts where other search and social media conferences end, and during our Las Vegas conference in October a valuable vision for the future will be presented by a virtual who's who of technology. Join thousands of leading search and social media professionals from around the world for Pubcon Las Vegas 2012, and learn more about the event with the information on this page, including the following Pubcon video.
Pubcon is pleased to welcome Dr. Robert Cialdini, professor emeritus of psychologyand marketing at Arizona State University, social psychologist, and author of the bestselling book “Influence: Science & Practice,” who will present the kickoff keynote address.
Cialdini, an internationally-known expert in the fields of persuasion, negotiation, and compliance, is known as the “Godfather of influence,” and his New York Times bestselling book — listed by Fortune Magazine as one of the “75 Smartest Business Books” and by CEO Read as one of the “100 Best Business Books of All Time” — has been published in 27 languages.
Additional major keynotes will be delivered by Google head quality control engineerand webspam team leader Matt Cutts, Shakil Khan, head of special projects at social journal start-up Path and well-known former head of special projects at Spotify, and pioneering digital marketing writer Doc Searls, co-author of The Cluetrain Manifesto and one of the world’s most quoted bloggers.
Some of the key players shaping the future of the Web and in particular social media have come to Pubcon over the years to tell their stories and share their visions with our attendees.
Previous keynote speakers at Pubcon have included Emmy award-winning technology broadcaster Leo Laporte,Zappos chief executive Tony Hsieh, Craigslist founder Craig Newmark, authors Malcolm Gladwell, Guy Kawasaki and Robert X. Cringely, Demand Media co-founder Richard Rosenblatt, technology enthusiast John Battelle, and noted author and New York Times technology columnist David Pogue, who spoke at our highly successful Pubcon Las Vegas 2010 conference, among many other top keynote personalities.
All of our keynote speakers will bring their inspiring and groundbreaking search and social media insight to Pubcon. In addition to Dr. Robert Cialdini, Cutts, and Khan, look for more announcements about another very special keynote speaker for Pubcon Las Vegas 2012.
PAST PUBCON KEYNOTE SPEAKERS
Pubcon Las Vegas 2012 will feature up to 19 full sub-conferences of cutting-edge sessions highlighting hundreds of the world's best technology speakers.
Many of these top speakers who will present sessions in Las Vegas consider Pubcon to be their favorite event, and their enthusiasm for Pubcon Las Vegas 2012 will be apparent as attendees will be treated to insights, education and research that just won't be shared at any other conference but Pubcon.
We feel that it's important for Pubcon attendees to gain valuable "take-aways" from sessions, and that's why we provide every full conference pass holder with a download containing all of the conference presentation files immediately after the conclusion of Pubcon, as a way to say thank you and to help you keep implementing the plans and insight presented in our sessions throughout the year and long into the future.
At Las Vegas Pubcon 2012 Twitter, Facebook and other social media services will play a larger role than ever.
All aspects of successfully marketing on Facebook, Twitter and location-aware services such as Foursquare will be covered by marketing, social media, search and programming experts, with multiple tracks featuring sessions such as "The Psychology Of Facebook Conversion," "Twitter And Social Media From The P.R. Experts," and other unique offerings such as "Google Places And Hotpot Optimization," that promise to take social media insight to new heights.
"Pubcon is going to be so well-documented on Twitter," Google head of Web spam Matt Cutts said at our Pubcon South event in Austin, Texas. His prediction came true as discussion about Pubcon using the #Pubcon hash tag became Twitter's most popular term for a period during that conference, and at every Pubcon since then conference-goers have enjoyed tweeting questions to speakers and fellow audience members during many sessions, a trend that is sure to continue during Pubcon Las Vegas 2012.
EXHIBITORS AND SPONSORS
Pubcon Las Vegas 2012 will feature many search and social media exhibitors, with additional information available on the Pubcon Sponsors and Pubcon Exhibitors pages. Internet Marketing Ninjas is a Platinum Sponsor and Raven Internet Marketing Tools is a Gold Sponsor for Pubcon Las Vegas 2012.
For 2012 the Pubcon exhibition hall is scheduled to be open on October 17 – 18.
Prospective sponsors and exhibitors, please click here to request more information.
Space is limited and exhibition and sponsorship packages are on a first-come-first serve basis for Pubcon Las Vegas 2012. Don't miss out on the opportunity to have your company represented at PubCon Las Vegas 2012.
Pubcon often serves as a launching ground for major new products and services from some of the largest Internet firms, such as Google's Pubcon launch of its Friend Connect API initiative and similar product announcement from Microsoft, Twitter and other firms.
During Pubcon Las Vegas 2011 Google launched Business Pages for Google Plus. “We launched Google Plus Pages For Businesses just earlier at Pubcon on Monday,” Google head quality control engineer and webspam team leader Matt Cutts told Pubcon audiences during his keynote address. Pubcon Las Vegas is the place to be when exciting new technologies are launched.
Pubcon has an extraordinarily diverse pool of talent helping to guide our conferences, led by the members of our Pubcon Advisory Board that includes:
The Pubcon Advisory Board will bring energy and variety to Pubcon Las Vegas 2012.
If our Las Vegas 2012 conference will be your first Pubcon, we have several helpful guides and collections of tips available to make your experience smooth and efficient.
If you'd like to come to Pubcon but are looking for ways to make it happen at your company, we show both the educational and monetary value of Pubcon in "Top Tips to Get Your Boss to Send You to a Conference," by Pubcon founder Brett Tabke, who takes a light-hearted look at why it is worthwhile to make an effort to attend.
Pubcon has always been the premier search and social media conference, at a surprisingly affordable price, and Tabke explains how we manage to do it in his "Keeping Conferences Affordable and Fun" guide.
If you're already registered for Pubcon and planning how to best organize your time during the busy October week, have a look at "Conference Survivor – Sports and Games: (Pubcon fun)," a look at some of the creative ways you can get more from the Pubcon experience.
If you'd like to know what Pubcon Las Vegas 2012 holds in store, look no further than our Pubcon History Archives, and check out our Pubcon photo-retrospective piece called "You Never Know Who You'll Run Into At Pubcon," highlighting some of the celebrities who have attended Pubcon.
Each year a number of Pubcon conference-goers write handy blog posts with their own tips and advice for getting the most out of the event, and some offerings are listed here:
Pubcon office manager Cathy Benavides offers her tips for "Optimizing Your Suitcase For Pubcon."
Dr. Peter J. Meyers, or "Dr. Pete," president of User Effect has offered his "Seven Tips For Surviving Pubcon" on the SEOmoz blog.
Pubcon speaker Heather Lloyd-Martin has written "15 Tips For A Successful Pubcon Conference."
Chris Hooley, a Pubcon speaker, has written a "Pubcon Is Coming!" preview.
Pubcon speaker Michael Dorausch has written about his "Five Pubcon Badge Essentials."
The Hosting News has written about Pubcon in his "Are You Heading To Pubcon Las Vegas? You Should Be" blog post.
A large collection of media coverage from last year's Pubcon Las Vegas can also help show how successfully Pubcon works.
What you can do to prepare for Pubcon Las Vegas 2012:
BANNERS AND AFFILIATE PROGRAM
If you'd like to share your enthusiasm for the upcoming Pubcon Las Vegas 2012 show, try our Pubcon Web banner images available to include on your website, social media pages or blogs.
We are also working on an all-new Pubcon Rewards Affiliate Program that has been designed to thank our partners who help promote Pubcon, by offering special discounts.
To help you pick from so many tracks at Pubcon Las Vegas 2012, comprising over 100 session choices, we encourage you to take advantage of our online "Build Your Show Itinerary" feature, which Tabke explains in detail in his "Pubcon Conference Itinerary Builder" piece.
INDUSTRY PARTY AND EVENTS SCENE
Pubcon Las Vegas 2012 will be bigger than ever before, with up to 19 sub-conferences of specialized sessions, an intensive educational search and social media training program, top-notch keynote speakers and an unrivaled slate of after-hours parties, TweetUps and networking events including our famous Pubcon Ironman of after-hours networking events.
In addition to our huge lineup of daytime conference events, the Pubcon party scene is also set to make our 2012 event an ultra-marathon of Las Vegas nightlife, with a party lineup that is sure to grow as Pubcon draws near.
Put on your running shoes, or at least your party shoes, and plan your Pubcon nighttime events using our handy events guide published as the October 15 -18 dates get closer, featuring times and locations for events.
In addition to Pubcon's Ironman schedule of after-hours parties, Pubcon Las Vegas 2012 will feature the famous Pubcon Classic, an informal networking event giving attendees a chance to rub elbows with friends both new and old in a relaxed environment.
Expanding Pubcon beyond the cutting-edge keynotes, training programs and Pubcon Classic Networking Event sessions is Pubcon's annual classic party, a tradition dating back to the very first Pubcon. This traditional event gives Pubcon attendees a great opportunity to network with new friends and business contacts in a relaxed, informal environment set in a Las Vegas pub-like environment.
Pubcon Las Vegas 2012 will kick off with Pubcon Classic, scheduled for the evening of Monday, October 15, 2012 from 5:30 to 8:00 p.m. at the Las Vegas Convention Center. Detailed information about this year's Pubcon Classic, including speed networking, is available here.
INFORMAL BAR NETWORKING
As the official hotel for Pubcon Las Vegas 2012 is announced, plans for great places to meet and network with fellow attendees 24 hours a day will become available on the Pubcon blog.
PROFESSIONAL TRAINING WORKSHOPS
Pubcon will hold a day-long four-track slate of intensive educational search and social media training programs, called the Pubcon Masters Group, during Pubcon Las Vegas 2012.
The Pubcon Master's Group Training Program will take place on Monday, October 15, the day before the full conference officially begins, at the Las Vegas Convention Center, with four simultaneous tracks of in-depth sessions led by some of the industry's most respected search, social media, pay-per-click (PPC), corporate in-house SEO and landing page optimization professionals.
Due to the intimate nature of this training, the size of the class will be limited.
This intensive full day of expert-led training is available for a special standalone low price. There are also additional discounts available with a full Pubcon conference registration. Please see the registration page for more information on pricing.
Please note that the Pubcon Master's Group pre-conference training typically sells out early, so reserve your spot today.
NETWORKING LUNCHES / PUBCON LABS
The Networking Lunch Program is hosted by a variety of top speakers leading conversations about search, social media and Internet marketing subjects.
Our networking lunches give you the opportunity to get close to some of Pubcon's top speakers and spend time discussing the industry topics they know the best, all in a relaxed shared environment around a lunch table.
AUTHOR BOOK SIGNINGS
Meet your favorite new media and optimization authors and have them sign copies of their books at the Pubcon Las Vegas 2012 Barnes & Noble author book signing booth in the exhibition hall, tentatively scheduled to take place during the October conference.
Get up close with many of the outstanding authors who will also be speaking throughout the week of October 15 – 18.
Last year more than 30 authors signed books at the busy Pubcon book signing booth, and for Pubcon Las Vegas 2012 even more are expected. Look for a detailing schedule of book signings before Pubcon Las Vegas 2012 begins.
We expect to once again team up with a number of search and social media firms to offer special cross-promotional Pubcon Las Vegas 2012 registration rates. These special deals have sold out quickly during past events, so keep posted to be notified when they become available by subscribing to the Pubcon blog.
SPECIAL LUXURY HOTEL PRICING
Pubcon has selected Treasure Island Hotel and Casino as the official recommendedconference hotel for Pubcon Las Vegas 2012 during the week of October 15 – 18. Treasure Island has twice before been the official conference hotel of Pubcon Las Vegas, and with its excellent amenities and prime location in the heart of the entertainment capital of the world, we’re happy to once again select Treasure Island as the recommended conference hotel of Pubcon Las Vegas 2012.
Full details about our selection of Treasure Island can be found on our Pubcon Las Vegas 2012 lodging and travel page.
Pubcon is often able to offer conference attendees discount airfares with certain airlines, and we will announce any such discounts for Pubcon Las Vegas 2012 on our blog.
CAR RENTAL DISCOUNTS
Dollar Rent a Car has cut both daily and weekly prices for Pubcon attendees looking to avoid taxicab waits and enjoy the freedom and convenience of driving a rental car, convertible or premium vehicle while in Las Vegas.
Reduced Pubcon rates for convertibles, minivans, premium, compact and other sizes and varieties of vehicles can all be reserved for Pubcon Las Vegas 2012 by using the following special Dollar Rent a Car discount code link — just click on the image.
Our other official car rental provider is Budget Rent A Car, which has cut both weekly and daily prices for Pubcon attendees. Check Budget’s discount Pubcon prices here.
Getting to and from Pubcon, the premier new media and optimization conference, has never been easier, more convenient or as much of a bargain, thanks to discount tickets on the Las Vegas Monorail for Pubcon Las Vegas 2012.
Use the Las Vegas Monorail to get to and from Pubcon Las Vegas 2012 at the Las Vegas Convention Center south halls without the hassles of taxis, traffic and wasted time. Attendees, exhibitors and sponsors will be able to buy tickets using a special Pubcon link on the Las Vegas Monorail Web site to take advantage of discount rates, and save up to $15 on an unlimited seven-day pass.
Whether you’re in Las Vegas attending Pubcon or traveling the Strip for any of the after-hours Pubcon events throughout the week, the Monorail is quick and convenient, with trains arriving every few minutes.
The Las Vegas Monorail is fun to ride and at just 15 minutes or less away from any Las Vegas Boulevard Strip hotel (PDF Monorail Map) with a monorail stop, often even quicker than a cab ride.
The Las Vegas Convention Center stop is directly in front of the convention center where Pubcon is located. An interactive route map is available on the Las Vegas Monorail Web site, and complete information about our 2012 monorail discount is available here.
Hop on for a one-way trip or pick up an unlimited seven-day special pass for the freedom to travel at your leisure throughout Pubcon.
Taxi cabs are another convenient way to get around Las Vegas during Pubcon, with lines of taxi cabs and minivans regularly lined up at the front entrances to the Las Vegas Convention Center where Pubcon is held, and at all the major hotels and casinos in Las Vegas.
The phone numbers of several of the major taxi cab companies in Las Vegas are listed here for your convenience:
The Las Vegas Convention Center is located at 3150 Paradise Road, Las Vegas, Nevada, 89109. (map)
Pubcon Las Vegas 2012 attendees arriving at McCarran International Airport on Monday, October 15 can sign up for SEO Web Hosting’s complementary limousine service to the Treasure Island Hotel and Casino, the official Pubcon conference hotel.
Taking a ride in a luxurious stretch limousine can often be as economical as a trip in a plain taxi cab when booked among a group of Pubcon friends.
What better way to arrive in style at Pubcon than in a specialty theme limousine that can be more affordable than many would imagine.
The phone numbers of several of the top Las Vegas limousine companies are listed here:
INTERVIEWS AND VIDEO BLOG
The Pubcon Video Blog showcases past, present and potential future Pubcon speakers in interviews by WebmasterWorld video content producer Vanessa Zamora and Pubcon founder Brett Tabke.
Watch Pubcon-produced video interviews with many of the "Who's Who" of top search and social media marketers, webmasters and technology innovators, and learn as they speak on a wide range of the Internet-related subjects that are the trademark of Pubcon conferences, including many from our previous conferences.
PUBCON ON FACEBOOK, LINKEDIN, FOURSQUARE AND OTHER HOT SPOTS
Follow Pubcon on Twitter, and subscribe to the Pubcon blog mailing list to receivee-mail updates about upcoming show registration, keynote speakers, conference hotels and more. Other ways to keep up with Pubcon include joining our Pubcon Facebook group, LinkedIn page, Pubcon Flickr feed, plus Pubcon’s Pinterest, Google Plus, Klout, and Wikipedia pages.
Users of Foursquare can also keep track of Pubcon attendees who use these location-based services. See our Pubcon social media contact page for more information.
DECADE-PLUS HISTORY OF SUCCESS
With more than a decade of success, the history of Pubcon is virtually the story of search and social media itself. Explore Pubcon's complete history archives, and watch some of our special tenth anniversary fun in the following Pubcon video.
COME TO PUBCON LAS VEGAS 2012
As Pubcon returns to the city that never sleeps, full of energy and excitement, Pubcon Las Vegas 2012 will be jam-packed with leading-edge sessions and one-of-a-kind presentations.
Whether you are a newbie or an anchored old school pro, there are big discoveries in store at Pubcon Las Vegas 2012.
Search engine and social media marketers, optimizers, marketing executives, webmasters, affiliate managers, program and channel managers, purchasing agents and affiliates are just some of the people who will make up the crowds at Pubcon this year in Las Vegas.
Register online early and save. Early sign-up periods may vary, so please check the registration page for the latest updates. Exhibitors are given discount coupons to hand out, so feel free to check with them for further savings. There are also additional discounts for WebmasterWorld supporters and for groups of four or more people.
TOP TEN REASONS TO ATTEND PUBCON