Pubcon Regional Austin 2013 Conference

Pubcon regional conferences are more intimate and intensive local editions of Pubcon, the premier social media and optimization events, and are the perfect way to hear both local speakers and world-class keynotes at a Pubcon in your very own town.

Pubcon Regional Austin 2013 takes place Thursday, February 21 at the AT&T Conference Center on the University of Texas campus, with three session tracks covering the latest local social media and search-related research, breakfast and lunch, all led by Austin area speakers.

Pubcon Regional Austin 2013 is a great opportunity for area attendees and local marketing agencies to learn from leading Pubcon speakers at a dynamic event with tracks dedicated to social media, search engine optimization, and search engine marketing, supported by local search and social media groups. The AT&T Conference Center conveniently offers hotel accommodations on-site, making Pubcon Regional Austin 2013 an easy event to attend.

Pubcon, supported by the industry’s leading businesses, speakers, exhibitors, and sponsors involved in social media, Internet marketing,


search engines, and online advertising, offers an in-depth local look at the future of technology presented by many of the world’s top speakers inmultiple tracks of provocative cutting-edge sessions.

Pubcon Regional Austin 2013 is the perfect event for industry insiders, owners and chief executives, founders and corporate presidents, social media and search engine marketers, and affiliate program professionals from around the world to meet in Austin and explore the future of the Web with the people who use and expand it every day.

Registration is available now,

Melanie Mitchell, SVP and Search Marketing Practice Lead, Digitas

and information and agenda details for Pubcon Regional Austin 2013 will be posted in the coming days, and we look forward to seeing you at the AT&T Conference Center on the University of Texas campus on February 21 for a fantastic three-track local event offering the quality lineup you’ve come to expect from the premier social media and optimization conference.


 Pubcon Regional Austin Day Conference 2013


Thursday February 21

Salon A

Organic SEO
Salon B

Spotlight / Social Media Marketing
Salon C

SEM / Potpourri
Registration Opens

08:15a 08:30a
Pubcon Welcome and Introduction

08:30a 9:15a Kickoff Keynote with Melanie Mitchell
09:20a 10:20a

In-House SEO

Peter Leshaw, Elmer Boutin, Tron Jordheim

Moderator: Joe Laratro

Facebook Advertising

Dennis Yu

Facebook Edgerank

Annalise Kaylor

Affiliate Management Top Trends

Brook Schaaf

SEM – Specifically for Affiliates

Howard Schaffer
10:25a 11:25a

WordPress SEO

Michael David, Matthew Bey

Moderator: Joe Laratro

Buying, Selling, and Monetizing Forums or Community Sites

Sanjay Sabnani

Copy That Converts

Roger Dooley

Strategies for Content Marketing

Bill Rice, Joe Youngblood, Susan Young

Moderator: Mark Barrera

11:30a 12:15p

Link Building in a Penguin Age

Jim Boykin

Social Media Moving Beyond 101

Krista Neher

AuthorRank and Analytics

Ann Smarty, Bonnie Stefanick

Moderator: Brett Tabke

Plated Lunch

01:15p 2:25p

Google Hot Topics

Bill Hartzer, Greg Gifford, Aaron Shear

Moderator: Christine Churchill

Myth Perceptions of Social Media in Sales and Recruiting

Casey Markee, Bryan Chaney

Moderator: Krista Neher

Campaign Development for Content Marketing

Christina Zila, Jenneva Vargas, Steve Floyd

Moderator: Roger Dooley

2:30p 3:40p

Local SEO

Brian Combs, Kevin Adams

Moderator: Joe Laratro

Starting Your Own Business

Shawn Collins

BtoB marketing

William Leake

Conversion Rate Optimization

Khalid Saleh, Brian Massey

Moderator: Peter Leshaw

3:45p 4:45p

SEO Agency and Campaign Management

James Loomstein, Nathaniel Broughton

Moderator: Aaron Shear

Visual Social Media : Pinterest

Vince Blackham

Moderator: Elmer Boutin


Christine Churchill, Sean Malseed, Mark Barrera

Moderator: Brian Combs

5:00p 6:00p
Cocktail Reception

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