PubCon Exhibitor : Fortuneinteractive by, admin on July 27, 2010

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Fortune Interactive is an interactive marketing agency, specializing in search engine optimization, paid search management, online reputation monitoring and blog marketing.

The foundation of the firm rests on its ability to deliver unparalleled online marketing campaigns that are accompanied by a level of client service that is the industrys benchmark. Fortune Interactive also uniquely offers short-term contracts and performance based pricing.

Proprietary Search Technology - SEMLogic ^(TM)
Fortune Interactive leverages its proprietary SEMLogicTM technology to better understand how to successfully optimize a website. SEMLogicTM uses semantic analysis, artificial intelligence and quantitative analysis in examining a companys online competition and identifies key patterns and trends that point toward how search engines are determining rankings. SEMLogicTM is poised to reshape the search engine optimization landscape, offering a level of certainty, previously unavailable to marketers. The technology:

• Analyzes more than 100,000 data points of on- and off-page factors for more than 100 competitors in any given industry.
• Evaluates competitors and their link partners.
• Produces graphic representations of competitive intelligence via SEMasphereTM Interface (virtual reality visualization module).
• Possesses self-learning AI technology that instantly adapts to changes in a clients competitive landscape as well as search engine algorithm updates.
• Uncovers what search engine crawlers are recognizing as the strongest supporting words and themes for proper content development.
• Identifies hidden threats to a web pages position via SEMDistanceTM, a proprietary measurement.

The technology was created Mike Marshall, Fortune Interactive co-founder and vice president of technology. He is considered one of the world's most respected experts on advanced techniques of search engine marketing and has over 17 years experience in information technology covering a wide range of specialties including: web design, software engineering, e-commerce solutions, artificial intelligence and Internet marketing.