Tracks Search And The Webmaster Advertising & Affiliates Webmasters / Publishers / Reviews Tuesday June 21     8:00 9:00 Continental breakfast and registration   9:00 9:45 Morning Keynote   10:00 11:15 PPC Keyword Selection and Landing Page Optimization Niche Marketing: One-Page Wonders and Microsites Contextual Advertising for Publishers   11:15 Morning break   11:30 12:45 Local Search - Issues and Opportunities Advertising Networks Competitive Intelligence   12:45 1:45 Lunch break   1:45 3:00 Peaceful Coexistence - Writing for the Engines & the Web Press Relations and News Releases Interactive Site Reviews   3:00 3:30 Afternoon break   3:30 5:00 Shopping Search - Getting Listed, Getting Traffic Lead Generation and Tracking Organic Site Reviews   6:30 7:30 Open Exhibitors Forum Wednesday June 22   8:00 9:00 Continental breakfast and registration   9:00 9:45 Coffee Talk With Philip "Pud" Kaplan   10:00 11:15 PPC Maximization and Optmization Contextual Advertising Program Interactive Site Reviews   11:15 Morning break   11:30 12:45 Interactive Site Reviews RSS Feeds and Pod Casting Keyword Research and Selection   12:45 1:45 Lunch break   1:45 3:00 Super Session: Real World Optimization - Organic Or Die?   3:00 3:30 Afternoon exhibit hall break   3:30 5:00 European SEO/SEM Tech Issues Community and Forum Building   6:00 8:00 Meet the Google Engineers Thursday June 23   8:00 9:00 Continental breakfast and registration   9:00 9:45 45 Minutes with Yahoo's Tim Mayer   10:00 11:15 PPC ProActive Bid Management Interactive Site Reviews Blogging for Fun and Profit   11:15 Morning break   11:30 12:45 Interactive Site Reviews Affiliate Site SEO Linking on a Dime   12:45 1:45 Lunch break   1:45 3:00 Super Session: Search Engines and Webmasters   3:00 3:30 Afternoon exhibit hall break   3:30 5:00 Link Building Campaigns Tracking Logging and Metrics Usability and Conversion Friday June 24 1:00p - Whenever The Classic PubConference: (open bar and snacks - 1-4'ish)