Pubcon Spring New Orleans 2013 (videos)
Location: ALL
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Monday April 22 |
| 08:00a |
PubCon Masters Group Training and Workshop (Platinum Pass Required)
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3:00p
6:00p |
Conference Registration Open
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5:30p
7:30p |
PubCon Kickoff Classic and Networking Reception:
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Tuesday April 23 |
| 07:30a |
Registration Open
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07:30a
08:45a |
Continental Breakfast
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08:45a
9:00a |
Conference Introduction by Brett Tabke
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09:00a
10:10a |
Kickoff Keynote with Michael Slaby
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10:15a
11:25a |
SEO Fundamentals – Algorithm Proofing
Michael Black, Elmer Boutin
– Moderator:Scott Hendison
The Next Big Thing: Congruent Marketing
Andy Beal
Making AdWords Display Network Profitable for You
Brad Geddes
Facebook Marketing
Dennis Yu, Alison Zarrella, Will Scott
– Moderator:Lisa Buyer
Link Baiting and Pushing the Limits of Link Building
Scott Polk, Jennifer VanIderstyne, Dixon Jones
– Moderator:Joe Laratro
Hardcore PPC Tactics
Rick Galan, Steve Hammer, John Ellis
– Moderator:Michael Gray
Interactive Site Review : Focus on Affiliates
David Vogelpohl, Keith Posehn, Ross Jones
– Moderator:Jacob Bohall
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11:30a
12:45p |
SEO Hot Topics and Trends 2013
Scott Polk, Kristine Schachinger, Jacob Bohall
– Moderator:Adam Sussman
Science of Inbound Marketing
Dan Zarrella
21 Biggest Google AdWords Mistakes
Mona Elesseily
Video and Viral Multimedia Social Optimization
, Sage Lewis, Aaron Kronis
– Moderator:Robert Riggs
Linkbuilding
Kelsey Libert, David Klein
– Moderator:David Wallace
PPC And Conversion Rate Optimization / Forecasting
Joanna Lord, Shawn Livengood, Ira Kates
– Moderator:Jill Whalen
Interactive Site Review : Focus on Organic
Mark Barrera, Scott Hendison, Matt Siltala, Michael Gray
– Moderator:Todd Malicoat
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12:45p
1:45p |
Lunch
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1:50p
3:05p |
SEO in a Universally Personalized SERP World
David Wallace, Mark Barrera, Aaron Kronis
– Moderator:Adam Sussman
SEO and Social Media
Michael Gray
Facebook
Alison Zarrella
PR Campaigns and Social Media
Sean Jackson, Jay Berkowitz, Greg Jarboe
– Moderator:Krista Neher
Link Building in a Post Google Penguin Update World
Roger Montti, Joe Youngblood, Jennifer VanIderstyne
– Moderator:Scott Polk
Common PPC Mistakes
Mona Elesseily, Jeff Lancaster
– Moderator:Dennis Yu
Interactive Site Review : Focus on PPC
Brad Geddes, Shawn Livengood, Kevin Lee, Christine Churchill
– Moderator:Robert Riggs
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3:10p
4:25p |
Organic Conversion Rate
, George Aspland
– Moderator:Mark Barrera
Crowd Sourcing Strategies
Michael Samson
Site Development – Best Practices
Jenneva Vargas
Social Media Content Creation
Kirsten Wright, Nathan Safran, William Leake
– Moderator:Kristine Schachinger
Low Risk Link Portfolio Expansion Strategies
Loren Baker, Kenny Hyder, Kristopher Jones
– Moderator:Joe Laratro
Enterprise-Level Bid Management
Kevin Lee, Dan Sundgren, Steve Burnett
– Moderator:Daniel Boberg
Interactive Site Review : Focus on Reputation Management
Tony Wright, Matt Craine, Andy Beal
– Moderator:Aaron Kronis
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4:30p
5:45p |
Search Optimization Beyond Google & Bing
Matt Siltala, Prashant Puri, George Aspland
– Moderator:Joe Laratro
Modern Linking Campaigns
Todd Malicoat
Scaling SEO
Aaron Shear
Reputation Management
, Matt Craine, Tony Wright
– Moderator:Greg Jarboe
The Best SEO Tools
Scott Hendison, Brian McDowell, Dixon Jones
– Moderator:Sean Jackson
Conversion and Landing Page Optimization
Tim Ash, Kate Oneill, Brad Geddes
– Moderator:John Ellis
Interactive Site Review : Focus on Organic
Greg Hartnett, Sarah deDiego, Kristopher Jones, Kenny Hyder
– Moderator:Kristine Schachinger
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7:00p
9:00p |
Evening Event on Bourbon Street
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Wednesday April 24 |
| 07:30a |
Registration Open
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08:00a
08:45 |
Continental Breakfast
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08:45a
9:00a |
Daily Introduction with Brett Tabke
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09:00a
09:45a |
Keynote Address with Dave McClure
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| 09:30a |
Expo Hall Passes May Register
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| 09:45a |
Exhibit Hall Opens
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10:10a
11:25a |
Global Search Engine Optimization Search Strategies
Michael Bonfils, Anne Kennedy, Chris Boggs
– Moderator:Arnie Kuenn
The State of Microsoft Bing Search Engine
John Gagnon, Duane Forrester
Integrating Social Media Into an Overall Marketing Plan
Kirsten Wright, Rebecca Murtagh, Matt Siltala
– Moderator:Jennifer Cario
Google Places & Maps Optimization
Brian Combs, Will Scott, Mary Bowling
– Moderator:Michael Dorausch
Maximizing Your Affiliate Payouts
David Vogelpohl, Keith Posehn, Ross Jones
– Moderator:David Vogelpohl
Interactive Site Review : Focus on Organic
Matthew Bey, Jill Whalen, Bill Hartzer, Joe Youngblood, William Leake
– Moderator:Adam Riemer
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11:30a
12:45p |
Tactics for Dealing with the Latest Algo Updates
Bill Hartzer, Jill Whalen, William Leake
– Moderator:Ralf Schwoebel
The State of Social Media Sponsorship (SMS)
Ted Murphy
Social Signals In Search
Eric Enge
Nobody Clicks on Boring
Krista Neher, Mel Carson, Jeff Cohen
– Moderator:Anne Kennedy
Local Search and Mobile Optimization
Michael Dorausch, Venkat Kolluri, Scott Hendison
– Moderator:Justin Sanger
Affiliate Research, Surveys, and Case Studies
Keith Posehn, Adam Riemer, Dixon Jones
– Moderator:Paul Schroader
Interactive Site Review : Focus on Social Media
Ann Smarty, Sarah Carling, Dave Rohrer, Arnie Kuenn
– Moderator:Giovanni Gallucci
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12:30p
1:30p |
Lunch
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1:30p
2:45p |
Mobile Search & Marketing
Prashant Puri, John Busby, Kevin Adams
– Moderator:Eric Enge
Social Media Automation Tools
Justin Sanger
Cool Tools for Search Marketers
Christine Churchill
Reputation Defense
Melyssa St.Michael, Elmer Boutin, David Klein
– Moderator:George Aspland
Market to a Local Niche
Jabez LeBret, Mark Homer, Tron Jordheim
– Moderator:Joe Laratro
Affiliate Sign Up, Payout and Conversion Rates
, Paul Schroader, Sarah deDiego
– Moderator:Brian Combs
Interactive Site Review : Focus on Conversion
Joanna Lord, Kate ONeill, Tim Ash, Khalid Saleh
– Moderator:Mel Carson
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3:10p
4:15p |
Organic Keyword Research & Selection
Bonnie Stefanick, Barbara Coll, Craig Paddock
– Moderator:Brian McDowell
Visual Social Media for Publicity and Profit
Lisa Buyer
Social Media Analytic Modeling
Alan K’necht
Social PPC Beyond Google and Bing
Sarah Carling, Sage Lewis, John Ellis
– Moderator:Alison Zarrella
Local Tactics, Research, and Strategies
Mike Stewart, Mike Ramsey, Justin Sanger
– Moderator:Jabez LeBret
CPA Marketing
Maria Harrison, Daryl Colwell
– Moderator:Joe Laratro
Interactive Site Review : Focus on Paid
Rick Galan, Mona Elesseily, Janet Driscoll Miller, Chris Boggs
– Moderator:Stoney deGeyter
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04:20p
05:30p |
Social Media’s Influence on SEO
Eric Enge, Rebecca Murtagh, Arnie Kuenn
– Moderator:Barbara Coll
The SEO Diet
Joe Laratro
State of Tech Things
Brett Tabke
Social Media Communities
Janet Stauble, Sanjay Sabnani, Kim Krause Berg
– Moderator:Dan Zarrella
Local Search Success in an Unpopular Vertical
Greg Gifford, David Klein, Mike Ramsey
– Moderator:David Vogelpohl
The Best Tactics in Landing Page Optimization
Tim Ash, Janet Driscoll Miller
– Moderator:Carolyn Shelby
Interactive Site Review : Focus on Social Media
Kirsten Wright, Krista Neher, Melyssa St.Michael, Jeff Cohen
– Moderator:Adam Riemer
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8:30pm
Whenever |
Evening Mixer at Mannings at Harrahs
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Thursday April 25 |
08:00a
08:45 |
Continental Breakfast Served
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| 08:00a |
Registration Open
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08:45a
9:00a |
Morning Introduction with Brett Tabke
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09:00a
09:45a |
Keynote Address with Chris Pirillo
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| 09:45a |
Exhibit Hall Opens
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10:10a
11:25a |
Wordpress Optimization
Michael David, Carolyn Shelby, Ben Cook, Brian LaFrance
– Moderator:Dan Sturdivant
Harnessing the Power of Visual Social Media Marketing
Krista Neher
SEO and Social Media – Top 10 Improvements
Jay Berkowitz
Content Marketing
Ann Smarty, Christina Zila, Dave Rohrer
– Moderator:Rob Garner
In-House Team Building and Training
Elmer Boutin, Ruth Burr, Peter Leshaw
– Moderator:Michael Bonfils
Analytics Packages and Implementations
Adam Proehl, Danielle Leitch
– Moderator:Craig Paddock
Interactive Site Review : Focus on Organic
Loren Baker, Alan Bleiweiss, Michael Black
– Moderator:Michael Black
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11:30a
12:45p |
Big Brand SEO
Jonathan Wilson, Lisa Weinberger, Christi Olson
– Moderator:Joe Laratro
Jim on Panda, Penguin, and Authors
Jim Boykin
Proactive Reputation Management
Tony Wright
Building a Content Plan
Steve Floyd, Phillip Thune, Dan Sturdivant
– Moderator:Christina Zila
In-House SEO Strategies
Alan Bleiweiss, Laura Lippay, James Loomstein
On Site Search Strategies & Tech Issues
Todd Keup, Ralf Schwoebel
– Moderator:Ben Cook
Interactive Site Review : Open Call
Ethan Giffin, Craig Paddock, Rob Garner, Dan Sundgren
– Moderator:Rob Garner
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12:30p
1:30p |
Lunch
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1:30p
2:45p |
Author Tags & Schema – Co-citation SEO
Rob Garner, Marcus Tober, Jim Boykin
– Moderator:Bill Hartzer
Pinterest Marketing
Kate Buck
Leveraging Pinterest as a Marketing Channel
Jennifer Cario
Finding and Targeting your Keywords
Sean Malseed, Stoney deGeyter, Christine Churchill
– Moderator:Laura Lippay
In-House SEO
Eli Schwartz, Carolyn Shelby, Joe Laratro
– Moderator:Joe Laratro
Biz Dev
Chris Labatt Simon, Greg Hartnett, Ethan Giffin
– Moderator:Ruth Burr
Interactive Site Review : Open Call
Dan Sturdivant, Todd Keup, Ben Cook, Ralf Schwoebel
– Moderator:Adam Proehl
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3:30pm
6:00pm |
Pubcon – The Classic on Bourbon Street
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Live ChatLas Vegas 2013
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