Scott Stratten is the President of Un-Marketing.com. He is an expert in Viral, Social, and Authentic Marketing which he calls Un-Marketing. It’s all about positioning yourself as a trusted expert in front of target market, so when they have the need, they choose you, That’s UN-Marketing.
Over 40,000 people follow his daily rantings on Twitter and was voted one of the top influencers on the site with over 20 million users . His recent Tweet-a-thon raised over $16,000 for child hunger, in less than 12 hours.
His clients viral marketing videos have been viewed over 60 million times and has generated massive profits and lists. One of the movies was chosen by the Chicago Bears as their biggest motivator towards their Super Bowl run a few years ago, while another made their client over $5 million in 7 days.
He recently appeared in the Wall Street Journal, Mashable.com, USA Today, CNN.com and Fast Company. That plus $5 gets him a coffee anywhere in the world.
Since he still has to pay for his own coffee, he earns his keep by speaking and consulting around the world on how businesses can engage better (or at all!) with their current and potential customer base using social media, viral marketing and just plain old engaging conversation.
His team of Un-Jedi’s are responsible for such online hits as “The Dash Movie”, “The Time Movie” as well as the tongue-in-cheek “Why Don’t You Leave Me Alone: A FaceBook Song” and “I’m Breaking Up With The Leafs” (although Scott wants you to know he really is no longer a Leafs fan)
Read Stratten’s full Pubcon speaker biography here.