What’s New For Pubcon Las Vegas 2013?

We’ve lined up many new ideas and improvements for Pubcon Las Vegas 2013, the premier social media and optimization conference, designed to make your week of new media and digital

Bill Hartzer, Anne Kennedy, Eric Enge, Duane Forrester. Photo: Tim Ash

Bill Hartzer, Anne Kennedy, Eric Enge, Duane Forrester. Photo: Tim Ash

marketing discovery easier and more pleasant than ever. New this year at Pubcon are Super Spotlight Sessions, improved keynote and exhibit hall layouts, a unique networking pass option, an updated take on lunchtime, a new officially-recommended conference hotel, and our inaugural Pubcon volunteer team program.

With so much innovation on tap and a strong tradition of adaptation, make plans to join us and find out why Pubcon is a market leader and why Pubcon Las Vegas 2013 has been named a must-attend conference by Forbes.


New at Pubcon Las Vegas 2013 are our Super Spotlight Sessions, which present the entirety of the session with just one speaker, featuring some of your all-time favorite Pubcon speakers including Copyblogger founder Brian Clark, SiteTuners.com chief executive Tim Ash, Stone Temple Consulting Corporation chief executive Eric Enge, Internet Marketing Ninjas founder and chief

Pubcon Photo: Michael Dorausch

Pubcon Photo: Michael Dorausch

executive Jim Boykin, Recruitics senior vice president Josh Gampel, "The Art of SEO" co-author Stephan Spencer, AutoRevo director of search and social Greg Gifford, and others.

Pubcon’s Super Spotlight Sessions push the envelope and take our already popular Expert Spotlight Sessions, which usually feature just two speakers, and make them even more intensive by featuring more than an hour to learn in-depth strategies and insights from top speakers — including tips that regular panel sessions might not allow the time to share.

Pubcon was one of the first marketing conferences to offer expert spotlight sessions, and we’re thrilled to now present Super Spotlight Sessions. Take a look at exciting new Super Spotlight Sessions and all of our biggest ever lineup of sessions.


We’ve improved the layout of our exhibit hall, keynote area, and registration station, which will make getting around Pubcon easier and more enjoyable than ever before, all with a fresh new look.

Matt Cutts
Google Webspam Team Leader
Pubcon Las Vegas 2013
Keynote Speaker

Scott Stratten

Scott Stratten
UnMarketing President
Pubcon Las Vegas 2013
Keynote Speaker

Jason Calacanis, Inside.com CEO, Pubcon Las Vegas 2013 Keynote Speaker

Jason Calacanis
Inside.com CEO
Pubcon Las Vegas 2013 Keynote Speaker


Moving forward with new ideas and taking innovative risks have always been Pubcon trademarks, and among the many registration pass options for Pubcon Las Vegas 2013, new this year is a networking badge, which gives you a great way to get in on some of Pubcon’s world-famous

Pubcon Las Vegas Networking

Pubcon Las Vegas Networking

networking events if you’re not able to afford a full conference pass, or want to bring along extra staff members and introduce them to some of what makes Pubcon great. The networking badge not only provides full
access to all official Pubcon evening networking events, but also admittance to all three major keynote addresses on tap at Pubcon Las Vegas 2013.

Additionally, the new Pubcon networking badge also gives you access to the Pubcon exhibit hall filled with many major industry vendors, another great place to meet and network with Pubcon attendees. The networking badge doesn’t include access to any of Pubcon’s 150-plus sessions led by more than 200 top speakers sharing the latest industry news and strategies, or access to the optional Monday Pubcon Masters Group training program, all of which are available with additional Pubcon registration options.


While the optional Monday Pubcon Masters Group training day includes lunch, a meal is not included with the conference pass for Tuesday through Thursday. Food will be available to purchase, however, at the Las Vegas Convention Center. With this change you’ll have extra time at the sessions before and after the lunch break period.


Pubcon has selected Hard Rock Hotel & Casino as the officially recommended conference hotel

Hard Rock Hotel & Casino

Hard Rock Hotel & Casino

for Pubcon Las Vegas 2013, which takes place at the Las Vegas Convention Center.

Hard Rock Hotel & Casino is one of the most exciting full-featured resorts in Las Vegas, offering excellent amenities and a prime location in the heart of the entertainment capital of the world, and we’re delighted to select it as the recommended conference hotel of Pubcon Las Vegas 2013. View full hotel details on the Pubcon lodging and venue page.


Pubcon has always shown the ability to innovate, a tradition we continue with our new Pubcon Las Vegas 2013 conference volunteer program. The Pubcon conference volunteer team program provides the opportunity to put in a number of hours of volunteer work

Pubcon Las Vegas

Pubcon Las Vegas

doing a variety of conference-related activities while getting a valuable Gold or Platinum pass to the premier social media and optimization conference, which takes place on October 21 – 24 at the Las Vegas Convention Center.

Pubcon isn’t solely about the world-class formal sessions, but about the amazing people who come together once or twice a year to share in ways that just don’t happen at any other conference, thanks in part to Pubcon’s 13+ year networking history of informally getting together and roots going back to a small pub gathering of industry friends.


Another new improvement this year at Pubcon Las Vegas 2013 is an excellent new agenda for our always-popular Pubcon Masters Group training program. All previous Pubcon Masters Group training programs have sold out early, so avoid being disappointed and reserve your place now for this exceptional four-track day of intimate training with some of the world’s top search, Google and Facebook advertising, landing page, social media and in-house innovators.


Allison Fabella RentPath Director of SEO & Social Media

Derrick Wheeler Microsoft Senior SEO Architect

Melanie Mitchell Digitas SVP of Search Strategy

Dennis Yu: BlitzMetrics Chief Executive

Jabez LeBret: Get Noticed Get Found Chief Innovation Officer

Brad Geddes Certified Knowledge Founder

Joe Laratro: Tandem Interactive President

Krista Neher: Boot Camp Digital CEO

Eric Enge: President Stone Temple Consulting

Eric Enge: President Stone Temple Consulting

Lisa Buyer The Buyer Group President & CEO

Lisa Buyer: The Buyer Group President & CEO

Bill Hunt Back Azimuth Consulting President

Bill Hunt: Back Azimuth Consulting President

Roger Dooley, Dooley Direct LLC Founder

Roger Dooley: Dooley Direct LLC Founder



There are just some of the new ideas in store during Pubcon Las Vegas 2013, along with many more including our innovative Pubcon Labs program introduced a few years ago. Pubcon was also

Pubcon Las Vegas

Pubcon Las Vegas

one of the first digital marketing conferences to offer an industry author book-signing event, which will continue this year with an updated lineup of signers at our Barnes & Noble event.

With all of these new improvements, we look forward to having you join us for a uniquely strong week of the very best time-tested social media and digital marketing learning, and major keynotes by Google’s popular head quality control engineer and webspam team leader Matt Cutts, noted Internet entrepreneur and chief executive and founder of Inside.com Jason Calacanis, and UnMarketing president and popular digital marketing personality Scott Stratten at Pubcon Las Vegas 2013 on October 21 – 24.

Lane R. Ellis
Lead Editor
Team Pubcon