Pubcon is happy to welcome Dr. Robert Cialdini, professor emeritus of psychology and marketing at Arizona State University, social psychologist, and author of the bestselling book “Influence: Science& Practice”, who will present the kickoff keynote address at Pubcon Las Vegas 2012, the premier social media and optimization conference, taking place October 15 – 18 at the Las Vegas Convention Center.
Cialdini, an internationally-known figure in the fields of persuasion, negotiation, and compliance, is considered the “Godfather of influence,” and his New York Times bestselling book — listed by Fortune Magazine as one of the “75 Smartest Business Books” and by CEO Read as one of the “100 Best Business Books of All Time” — has been published in 27 languages.
“I couldn’t be more pleased to have the opportunity to present at Pubcon, which I consider a not-to-be-missed event within the search and social media industry,” Cialdini said. “I look forward to documenting how several simple yet powerful principles of socialinfluence can be deployed via electronic media in wholly ethical and dramatically profitable ways,” Pubcon keynote speaker Cialdini added.
“We’re delighted to have Dr. Cialdini present our big kickoff keynote address at Pubcon Las Vegas 2012 this October 15 – 18, where his unique insight into negotiation, influence, sales, management, marketing, leadership, and communication is certain to provide plenty of actionable ‘take-aways’ that Pubcon is famous for,” said Pubcon and WebmasterWorld founder and chief executive Brett Tabke.
Cialdini, who is Regents’ professor emeritus of psychology and marketing at Arizona State University,has conducted extensive cutting-edge research on why we comply with requests — research that has led to his appearance in Harvard Business Review’s “Breakthrough Ideas for Today’s Business Agenda."
Among Cialdini’s many major corporate clients have been Google, Microsoft, Cisco Systems, Coca Cola, Merrill Lynch, Pfizer, IBM, The Weather Channel, the United States Department of Justice, and his groundbreaking work on influence has been featured in numerous mainstream publications including ABC, CNN, the London Times, Los Angeles Times, New York Times, Time Magazine, Dateline NBC, CNBC, Washington Post, Forbes, and Business Week, among others.
Pubcon audiences are in for a riveting treat as Cialdini will captivate with his unique perspective ondigital influence in a must-attend keynote this October in sunny Las Vegas, kicking off the week of new media and search marketing exploration that for over a decade has been known as Pubcon.
Join Cialdini and more than 200 other major technology trendsetters including CNN.com SEO coordinator Topher Kohan, Microsoft’s Derrick Wheeler, Alex Volk, Duane Forrester, Katrina Klier, and Vipin Singh at Pubcon Las Vegas 2012 for a week-long exploration of the future of social media, search and digital marketing.
Register today at some of the fairest prices in the industry to join thousands of attendees onOctober 15 – 18 and see Cialdini, Google head quality control engineer and webspam team leader Matt Cutts, Shakil Khan, head of special projects at social journal start-up Path and well-known former head of special projects at Spotify, and more than 200 of social media and optimization’s leading speakers, plus another exciting keynote speaker we’ll be announcing in the coming weeks.
Cialdini will help make Pubcon Las Vegas 2012 the conference of the year in the entertainment capital of the world, and with your competitors likely to be among the many thousands in attendance, you can’t afford to miss the largest and best new media conference of 2012, including a new four-track Pubcon Masters Group all-day training program.
We look forward to seeing you for Cialdini’s exciting kickoff keynote address at Pubcon Las Vegas 2012, which will be one of the largest optimization and social media events ever held.
Lane R. Ellis
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