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Yahoo Search Marketing to Hold *Panama* Luncheon Session at PubCon Las Vegas
Posted by: Brett_Tabke, on November 3, 2006, 05:56 am in "PubCon Vegas 2006"

http://www.pubcon.com/images/ysm.gif

http://www.pubcon.com/pics/10_las_vegas_2005/thumbs/t_pubcon%2010pict0383.jpg Yahoo's search ad platform is undergoing a major change from the pure bid-for-placement system many marketers have long known. In this panel, Yahoo!s experts will provide an overview of the new platform that began rolling out last month, the new features and tools, and the upcoming changes to be expected from Project Panama. In addition, Yahoo! will spend plenty of time answering questions from the audience about what's to come and how things will work.

http://www.yahoo.com



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