Tanya Vaughan owns and operates Vaughan Marketing, specializing in paid search marketing, organic search engine optimization and affiliate marketing. From 2008 to 2009, Tanya managed Symantec's Global Search Engine Marketing for the Norton consumer brand. Prior to joining Symantec, Tanya managed Global Search Engine Optimization for Hewlett-Packard (HP.com) for almost four years. Ms. Vaughan also led the first ever paid and organic search engine marketing integration efforts at both Symantec and Hewlett-Packard.
Before her SEO and PPC Search Marketing roles, Vaughan managed various off and online marketing programs at HP including web marketing content, partner loyalty, customer evaluation and enterprise customer pricing programs.
Tanya Vaughan served on the board of directors for SEMPO (Search Engine Marketing Professional Organization) in 2007. She has spoken on search engine marketing panels at industry conferences including PubCon, Search Engine Strategies and eTail.
Vaughan holds a Bachelor's Degree in Finance and a Master's in Business Administration from Boise State University in Boise, Idaho.
Tanya Vaughan
