PubCon Las Vegas 2010 Speaker Biographies

Shelley Ellis is the CEO of Shelley Ellis Consulting and is known as the Content Network Cowgirl. She is a 20 year veteran of online marketing with a current specialty in the area of contextual advertising. Shelley's passion for content and placement targeting strategies shows as she serves on the advisory board for Content Revenue Strategies and is a DFWSEM board member. She has been interviewed on PPC Rockstars, CNN 1190's Everything Internet Radio Show and by the Dallas Morning News. Shelley did several trainings on content targeting strategies in 2009 and is getting ready to kick off an advanced level Content Network Boot Camp on April 14th. Her background and experience includes working hands on with several hundred search engine accounts across a variety of industries. She has worked with a wide range of companies from tiny, where every penny counts, to Fortune 500's (Coca Cola, Hallmark, Kimberly-Clark, Ritz-Carlton, USAA, Mary Kay, Avaya, etc.) where the annual budgets ranged in the hundreds of thousands to millions of dollars.