Bios

Lisa Picarile
Online Marketing Consultant
LisaPicarille.com
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LisaPicarille.com

Lisa Picarille is an online content strategist.

She develops online content strategies for businesses using unique and compelling written, video and audio content that is deployed across multiple platforms - including the social Web - to help businesses maximize their reach. She also consults on a variety of issues including online marketing, branding, and social media.

Most recently, she was the Publisher and Editor-in-Chief of Revenue Magazine. She also co-hosts the popular Affiliate Thing podcast with Affiliate Summit co-founder Shawn Collins; is a regular member of the Cast of Geeks podcast gang; and appears regularly on The Spew podcast about women in online marketing.

Lisa is a veteran journalist who began her career more than 20 years ago as a professional sports writer in Boston and has also headed the news departments of major high tech news organizations including Wired.com, TechWeb.com, TechTV.com and CRN.com. Her work has also appeared in Rolling Stone, CRM Magazine, PCWeek, MacWeek, Computerworld and InfoWorld.

Lisa is a frequent speaker at industry conferences including Ad:Tech, Online Market World, the LinkShare Symposium, Affiliate Summit, Web 2.0, Blog World Expo, eComXpo, and the Social Media Marketing Summit.

She is also a founding board member for the Performance Marketing Alliance and the 2008 winner of LinkShare's Golden Link Award for Most Vocal Performance Marketing Advocate.