Bios

Trellian Larry Mersman
Vice President
Trellian


Trellian

Larry has served as the Vice President for Trellian, Ltd for nearly 7 years. Prior to Trellian, he worked in sales and corporate management with some of the top software distributors in the world. Originally brought on to manage the Brick and Mortar Retail division, he transitioned into the Search related aspect of the business, dedicated to growing the industry awareness of Trellians KeywordDiscovery and Competitive Intelligence tools. Larry has spoken on numerous panels on both Keyword Research and Competitive Intelligence trends.