Jessica Bowman is an in-house SEO expert who knows how to start up a successful in-house SEO Program that gets people on board, moving forward and improving the bottom line. Founder of SEOinhouse.com, Jessica is an evangelist for companies doing SEO in-house, with a specialty of making SEO run like a well-oiled machine that cranks out profits.

Her diverse experience in project management, website usability, and process analysis has given her unique insight into how to get and keep SEO changes top of mind, in scope and live on the site – the biggest challenges for in-house search marketers.

Identified as one of the industry's top in-house SEOs, Jessica has built in-house SEO programs at Enterprise Rent-A-Car, Business.com, and Yahoo! Inc., and now has a rock solid approach to building an in-house SEO program from ground zero.

With multi-million dollar successes in search engine marketing and website design, Jessica is an international speaker, a columnist for Search Engine Land, Search Engine Journal, and Search Engine Watch, and is featured in Jerri Ledford's SEO Bible.

Jessica has a BA in International Economics & Management from Hiram College and graduated Magna Cum Laude with a BS in Information Systems Management from Washington University. Jessica travels frequently, kicks butt at the board game Connect Four, volunteers to work with refugees, and plans to move to Europe…one day.