Bios

Jeff Molander
CEO
Molander & Assoc. Inc.


Molander & Assoc. Inc.

Jeff Molander is an accomplished entrepreneur in the digital marketing space having co-founded a performance marketing agency that is, today, the Google Affiliate Network. He's an author, passionate speaker, business blogger, Web video publisher and professor of digital direct marketing at Loyola University's business school. Jeff is a top 5 percentile technology & media consultant ranked by Gerson Lehrman Group. In 2009, he is slated to release Ignorance Economy, an insider's exposé that will change the way business-leaders and marketing professionals view, use, invest and build careers in interactive marketing.

Jeff is widely recognized for helping build profitable businesses by challenging accepted marketing practices and sharing closely-held secrets of today's multi-billion dollar “digital middleman economy.” He's been helping entrepreneurs, investors, ad agencies, multi-channel retailers, educators and government agencies make smart investments in digital advertising and ecommerce since 1997 –- specializing in performance-based interactive marketing strategies.

In addition to academic, trade and corporate lecturing, Jeff guides a handful of early stage companies and is an investor and board member of Calgary-based Shopster.com. He proudly works along side of some of the brightest stars in interactive learning, marketing and e-commerce by selectively participating in advisory boards and Boards of Directors such as recently-acquired, EcomXpo.

Jeff is a globally syndicated writer, business blogger (the UK's eConsultancy, Shop.org and JeffMolander.com), veteran business podcaster, spirited Web video publisher and a regular, sought-after speaker at a variety of conferences and academic functions including ad:tech, the Direct Marketing Association, The National Retail Federation (Shop.org), Electronic Retailing Association and a variety of academic institutions such as the University of Chicago's Booth School of Business. He is regularly published in a variety of news, financial services, advertising and marketing journals including Business 2.0, Inc. Magazine, Forbes Small Business, MarketingSherpa, SeekingAlpha.com, Internet Retailer Magazine, Catalog Success Magazine, DM News and is a regular columnist at Target Marketing Magazine.