PubCon Dallas 2010 Speaker Biographies

Janet Driscoll Miller will demonstrate how specialilzed landing pages for PPC campaigns can dramatically improve conversion rates. In one particular case, one client's conversion rate shot from 1% to over 12%. Janet will use a variety of examples from real-life clients and real-time, multivariate testing results.

Janet is currently the President and CEO of Search Mojo, a full service search engine marketing firm headquartered in Charlottesville, Va. Janet has and has worked with a variety of companies, including Toyota, Mazda, Transamerica, American Heart Association, Humana, Pfizer and others.

With over eight years of search engine marketing experience, Janet is considered a leading expert in her field. She has been a featured speaker at various industry events, include Search Engine Strategies, and is a regular contributor to seach engine marketing websites including Marketing Pilgrim, Search Engine Journal and others. She has over ten years of technology marketing experience. Janet graduated from James Madison University with a degree in communications and graphic arts.

You can read more from Janet on her blog, Search Marketing Sage, at http://www.searchmarketingsage.com, or learn more about Search Mojo at http://www.search-mojo.com.