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Charles Calabrese Vice President Performance Horizon Group, Inc.
In his current role as Operations Manager for the buy.at affiliate network, Charles Calabrese is responsible for setting the strategic direction of buy.at, developing and managing the US product roadmap, and translating high-level product strategy into specific functional requirements and operational plans. Charlie joined AOL(then Advertising.com) in January 2005 as a Business Analyst and was responsible for managing data analytics across the breadth of Advertising.com's products. During his time in this role, he designed a series of reports used by the senior management team to drive daily business operations, as well as supported the growth of the data analytics group. In 2007, Charlie accepted a new role in the New Product Development division where he researched and developed business cases for emerging technologies that could become lucrative Platform-A business opportunities. Prior to joining Platform-A, Charlie worked as a Development Consultant for a medical software design firm and specialized in the use of information technology and data for business process improvement. Charlie is a member of the Affiliate Summit Advisory Board and the Interactive Advertising Bureau. Charlie holds a Bachelors Degree in Computer Science from the University of Delaware. He lives in northern Maryland and is an avid soccer fan. Charles Calabrese - Expertise Points *Affiliate tools, technologies, standards, and metrics *Data analysis and advanced reporting *Strategic business development |





