Bios

Charles Calabrese
Vice President
Performance Horizon Group, Inc.
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Performance Horizon Group, Inc.

In his current role as Vice President of Operations for Performance Horizon Charlie Calabrese is tasked to provide leadership and direction to the Administration, Finance, and Human Resources departments. His role is to ensure departmental, organizational and operating objectives are met and in line with the mission needs of Performance Horizon. He is an active speaker at multiple conferences around the world with focus on digital marketing.

In his former role as Product Manager for the buy.at affiliate network, Charlie was responsible for setting the strategic direction of buy.at, developing and managing the US product roadmap, and translating high-level product strategy into specific functional requirements and operational plans.

Charlie joined Advertising.com (which was soon acquired by AOL) in January 2005 as a Business Analyst and was responsible for managing data analytics across the breadth of Advertising.com's products. During his time in this role, he designed a series of reports used by the senior management team to drive daily business operations, as well as supported the growth of the data analytics group. In 2007, Charlie accepted a new role in the New Product Development division where he researched and developed business cases for emerging technologies that could become lucrative AOL business opportunities. Prior to joining Advertising.com, Charlie worked as a Development Consultant for a medical software design firm and specialized in the use of information technology and data for business process improvement.

Charlie is a member of the Affiliate Summit Advisory Board and the Interactive Advertising Bureau.

Charlie holds a Bachelors Degree in Computer Science from the University of Delaware. He lives in northern Maryland and is an avid soccer fan.

Charles Calabrese - Expertise Points

*Affiliate tools, technologies, standards, and metrics

*Data analysis and advanced reporting
*Technical project management

*Strategic business development