Bios

Luxor Brad Goldberg
Vice President of Marketing
Luxor


Luxor

Mr. Goldberg began his professional career with MGM Grand, Inc. in Las Vegas, NV. After graduating from Penn State University with his Masters in Business Administration, Brad went directly to MGM Grand to assist the finance department with the opening of the largest hotel/casino in the world. Upon his departure from the MGM Grand Hotel and Casino he was the Senior Financial Analyst involved in numerous activities ranging from staffing requirements to daily flash reports encompassing all aspects of the mega-resort's operations.

Mr. Goldberg left MGM Grand to accept a position with Station Casinos as their Corporate Analyst. Involved in assessing macro business trends and potential acquisitions, he played an integral role in the fast-paced growth and expansion of the organization into what is now the fifth largest gaming company in the world.

Because of his earlier pre-opening experience at the MGM Grand, Mr. Goldberg transitioned over to Sunset Station Hotel & Casino to assist in the casino opening and development of their marketing programs. Sunset Station would later receive four straight awards as the Best Locals Casino in Las Vegas. During his tenure at Sunset Station, Mr. Goldberg was introduced to all aspects of the property's marketing where he soon became the Vice President of Marketing for that specific Station Casino location and later Vice President of Marketing for all of Station Casinos, Inc. Mr. Goldberg has developed extensive knowledge on all aspects of property and corporate marketing including database, direct mail, player loyalty programs and tracking systems, advertising, promotions, special events, public relations, branding and more. Mr. Goldberg has a proven history and impeccable track record of utilizing casino systems to develop aggressive yet cost-effective marketing campaigns while reinforcing the overall brand of the organization.

After leaving Station Casinos, Inc., Brad returned to his roots and rejoined the MGM Grand family where he has served as Vice President of Marketing for New York-New York Hotel & Casino until his move over to his current position at Luxor.

Brad Goldberg is the current Vice President of Marketing for Luxor, the second largest hotel in the U.S featuring over 4,400 rooms and suites. In his position, Brad is responsible for Luxor's database marketing, direct mail, internet and e-mail marketing, property website development, strategic partnerships and sponsorships, property advertising and branding and casino player development. Additionally, Brad is responsible for strategic relationships with the corporate database and internet marketing teams as well as playing a key role in the use of technology to improve the operational efficiency of various departments throughout Luxor.

Originally from Pittsburgh, PA, Brad earned his undergraduate degree in Business from Tulane University in New Orleans. He later earned his MBA from Penn State University with a primary focus in Finance.