Bios Ash Nallawalla
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Ash Nallawalla is an enterprise multi-national SEO consultant based in Melbourne, Australia.

He operates a forensic SEO, PPC and social media consulting and training practice. He has worked on more than 2000 client sites in the past 12 years. His client list includes major banks, telcos and digital agencies.

Ash was previously the in-house SEO and PPC manager at the Australian, and consulted internally to White Pages,, CitySearch,, GoStay, etc. Earlier, he managed the SEO/PPC service agency of Melbourne IT Ltd. His strategies helped National Australia Bank triple its organic search traffic in two years.

Ash is active on as a Moderator of the Local Search forum.