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Lane R. Ellis

101 Reasons For Coming To PubCon Las Vegas 2010



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Why Should I Come To PubCon Las Vegas 2010? Here are 101 reasons to join thousands of new media and optimization innovators from around the world in sunny Las Vegas on November 8 – 11 at the Las Vegas Convention Center South Hall.

 

001. Eight Sub-Conferences

 

PubCon Las Vegas 2010 will feature a record eight conferences-within-a-conference, with hundreds of unique and informative sessions in sub-conferences focusing on social media marketing, search marketing, search engine optimization, affiliate issues, webmaster issues, plus our in-depth expert spotlight sessions, invaluable live interactive site reviews and insightful sponsored sessions.

 

002. David Pogue Keynote

 

Join us at PubCon Las Vegas 2010 for a much-anticipated keynote address by noted author and New York Times technology columnist Pogue, one of the world's leading voices on technology and social media.

 

003. Social Media Marketing Sub-Conference

 

Innovative sessions in the PubCon Social Media Optimization Conference will explore the hottest social media topics such as reputation management and monitoring online brands, advanced Twitter applications and future trends, public relations using social media, geo-location marketing using Foursquare and Gowalla, how search and emerging media have converged, advertising on Facebook, monetizing Twitter, social media legal issues and competitive intelligence tools, among many other unique and valuable sessions.PubCon Las Vegas 2010 Keynote Panel

 

004. Carolyn Shelby

 

Shelby, Web experience manager at United Way of Metro Chicago, will present at the PubCon Masters Group training program, speak during three PubCon Las Vegas 2010 sessions, and moderate several exciting sessions.

 

005. Wynn Room Deal

 

Stay at the fabulous Wynn Las Vegas Hotel for PubCon, the only casino resort in the world to receive the Mobil 5 Star, the AAA 5 Diamond, and the Michelin 5 Red ratings, with special low PubCon rates still available.

 

006. Google's Matt Cutts Super-Session

 

Watch leaders from Google, Microsoft's Bing and other top industry corporations discuss the future of search engines and webmaster issues in a new PubCon super session featuring Google head of Web spam Matt Cutts and others.

 

007. Powerhouse Keynote Panel

 

Join us for a very special keynote panel featuring Copyblogger founder Brian Clark, New Marketing Labs president Chris Brogan, social media firm UnMarketing president Scott Stratten, and Sevans Strategy founder Sarah Evans.

 

008. Trevor Claiborne

 

Google Analytics product marketing manager Claiborne will lend his insight as he speaks on a PubCon Las Vegas 2010 session entitled "Instant Analytics Vendors and Package Implementation."

 

009. PubCon Classic kickoff Event With Speed Networking

 

PubCon Classic is our fantastic informal networking event giving attendees a chance to rub elbows with friends both new and old in a relaxed environment, and this year we're holding it on the first night of PubCon Las Vegas to get the week off to a great start.

 

010. Duane Forrester

 

Microsoft senior program manager of SEO Forrester will speak on the successful monetization and optimization of a blog during PubCon Las Vegas 2010.

 

011. Book Releases And Author Signings

 

Look for more than 20 industry book launches and author signing events that will be taking place during PubCon Las Vegas 2010.

 

012. Daniel Boberg

 

Yahoo managing director of sales and technology Boberg will lend his expertise as moderator during two sessions during PubCon Las Vegas 2010.

 

013. Low Pre-Show Pricing Still Available

 

Although our early-bird rates have expired, we still offer fantastic pre-show rates that offer big savings from on-site registration, and group discounts are always available.

 

014. Paul Boisvert

 

Yahoo Merchant Solutions lead product manager Boisvert will speak on a PubCon Las Vegas 2010 session exploring e-commerce and shopping cart optimization.

 

015. SEO Sub-Conference

 

With dozens of SEO sessions, each led by powerhouse groups of top SEO industry panelists, PubCon's Search Engine Optimization Conference, a sub-conference-within-a-conference, offers a fantastic opportunity to learn how to expand and improve your business' SEO strategies.

 

016. Rob Snell

 

Gun Dog Supply managing partner Snell, a keynote speaker at our PubCon South at Dallas conference earlier this year, is set to speak on four sessions in Las Vegas, including a spotlight session entitled "Bottom Up SEO On an Ecommerce Website."

 

017. Sunny And Warm Las Vegas In November

 

Get away from winter weather with a week in warm and sunny Las Vegas for PubCon.

 

018. Wil Reynolds

 

SEER Interactive founder Reynolds, a long-time PubCon speaker, will present on two PubCon Las Vegas 2010 sessions, including one entitled "Smart Organic Keyword Research and Selection."

 

019. Massive Lineup Of More Than 112 Stellar Cutting-Edge Sessions

 

Many of the top speakers who will present these sessions consider PubCon to be their favorite event, and their enthusiasm for PubCon Las Vegas 2010 will be apparent as attendees will be treated to insights and research that just won't be shared at any other conference but PubCon.

 

020. Greg Hartnett

 

Best of the Web president Hartnett, a PubCon speaker since 2006, will speak on a session on successful link-building strategies during PubCon Las Vegas 2010.

 

021. Social, New And Emerging Media

 

With dozens of social media sessions, each led by wonderfully unique panels of world-renowned emerging media innovators, PubCon's Social Media Optimization Conference, a conference-within-a-conference, offers a fantastic opportunity to expand your business' social media horizons.

 

022. Gillian Muessig

 

SEOmoz president Muessig will speak on two sessions during PubCon Las Vegas 2010, including "Community Hacking: 96 Baiting Strategies You Can Employ."

 

023. Exposition Hall Of Industry Exhibitors

 

PubCon attendees mesh perfectly with the products and services offered by our 2010 exhibitors, and we encourage you to enjoy the many booths at the expo hall and help sustain PubCon's strong growth over the past decade by continuing to give your support to our exhibitors.

 

024. Frank Bauer

 

Web Tuning Garage's chief mechanic Bauer will lend his technical prowess to several sessions during PubCon Las Vegas 2010, including "What Every Webmaster Should Know About Code Installation."

 

025. Major Sponsors And Media Partners

 

Once again we've joined forces with a strong and varied group of major media partners for this year's PubCon Las Vegas.

 

026. Michael Gray

 

Gray, president of Atlas Web Service, will help lead the PubCon Masters Group training program and will speak on three sessions.

 

027. Product Launches

 

PubCon Las Vegas is always the place to be when exciting new technologies, such as Google's Friend Connect API, are launched.

 

028. Sarah Evans

 

Evans, a self-described "social media freak," has parlayed her social media success into numerous awards and accolades including Forbes' "14 Power Women to Follow on Twitter" and Vanity Fair's "America's Tweethearts." Evans, who has been a guest writer for technology blog Mashable and who has more than 46,000 Twitter followers, will share her proven marketing ideas and strategies with the PubCon crowds during our keynote panel.

 

029. Unmatched Conference Advisory Board

 

Our PubCon Advisory Board, including leaders including Guy Kawasaki and Tim Mayer, will bring energy and variety to the 2010 Las Vegas conference.

 

030. Stoyan Stefanov

 

Yahoo Search senior technical Stefanov will speak on the much-anticipated "May Day SEO for Google Caffeine" session during PubCon Las Vegas 2010.

 

031. PubCon Rewards Affiliate Program

 

Share your enthusiasm for PubCon with the PubCon Rewards Affiliate Program, designed to thank you for helping promote PubCon by offering special discounts and rewards using ShareASale.

 

032. Derrick Wheeler

 

Microsoft senior search engine optimization architect Wheeler will speak on several sessions during PubCon Las Vegas 2010, and will moderate a session as well.

 

033. Easy Itinerary Builder

 

Planning your PubCon Las Vegas 2010 sessions is a breeze with our conference itinerary builder.

 

034. Dan Perry

 

Turner Broadcasting director of SEO Perry will share his knowledge of mega-site SEO during PubCon Las Vegas 2010.

 

035. Affiliate Sub-Conference

 

With dozens of affiliate sessions, each led by world-class contingents of leading affiliate marketing industry panelists, PubCon's Affiliate Conference, a sub-conference-within-a-conference, offers a rare chance to learn how to improve and grow your business' affiliate strategies.

 

036. Bill Hunt

 

Hunt, the president of Back Azimuth Consulting, will present an expert spotlight session on "Managing a Large Scale Search Program."

 

037. You Never Know Who You'll Run Into At PubCon

 

The stars come out during the week of PubCon Las Vegas, and you just never know who you might be mingling with while you talk social media and optimization.

 

038. Dave Roth

 

Yahoo director of search engine marketing Roth, a long-time PubCon speaker, will speak on a session focused on enterprise-level bid management and will moderate a session dealing with properly building a website.

 

039. Unrivaled Parties And Networking Events

 

PubCon Classic, after-hours parties, and our big new final-night PubCrawl will make PubCon Las Vegas 2010 the center of the world's social media party scene on November 8 – 11.

 

040. Chas Edwards

 

Digg chief revenue officer Edwards will speak on a PubCon Las Vegas 2010 session focusing on successful crowd-sourcing and user-generated content strategies.

 

041. PubCon Masters Group Training Program

 

If you were lucky enough to get in to the PubCon Masters Group training program before it sold out, you're in store for an invaluable day of specialized in-depth learning.

 

042. Allison Fabella

 

Atlanta Journal-Constitution SEO manager Fabella will speak at a PubCon Las Vegas 2010 session exploring effective solutions for in-house SEO and PPC campaigns.

 

043. Networking Lunches

 

Get close to some of PubCon's top speakers and spend time discussing the industry topics they know the best, all in a relaxed shared environment around a lunch table.

 

044. Ben Cook

 

Network Solutions SEO manager Cook will share his insight on a PubCon session entitled "Tweaks For WordPress: SEO And Installation."

 

045. Cross-Promotional Offers With Top Partners

 

Look for announcements soon on our blog about this year's group of special cross-promotional deals with some of the hottest industry players.

 

046. Joe Fernandez

 

Klout founder and chief executive Fernandez will lend his expertise to a session entitled "Social Media Measurement and Signals."

 

047. Search Marketing Sub-Conference

 

Cutting-edge sessions in the PubCon Search Marketing Conference will explore the hottest PPC and search marketing topics such as successful enterprise-level bid management, advanced PPC tactics, landing page best practices, improving post-click conversion performance, local and mobile website optimization, keyword research, multivariate testing and conversion tweaking, and even banned site forensics, among many other unique and valuable sessions.

 

048. William Leake

 

Apogee Search chief executive Leake, who is also chairman of the Search Engine Marketing Professionals Organization (SEMPO), will present two sessions, including an expert spotlight session on "Advanced PPC and other Paid Online Media Strategies."Dollar Car Discount

 

049. Dollar Rent A Car Discounts

 

Reduced-rates for convertibles, minivans, premium, compact and other sizes and varieties of vehicles can all be reserved for PubCon Las Vegas 2010.

 

050. Autumn Truong

 

Cisco Systems senior social media strategist Truong will speak about social media, press relations and brand management during a PubCon Las Vegas 2010 session.

 

051. Presidential Luxury Limousine Bargains

 

Get around PubCon Las Vegas 2010 in a chauffeur-driven Hummer H2 or Cadillac Escalade stretch limousine, or choose a traditional stretch or super-stretch limousine, all at PubCon's special discount from Presidential Limousine's already-surprisingly-low regular rates.

 

052. Anita Bidari

 

Bidari, principal marketing manager at AOL, will share her insight into mega-site search engine optimization during PubCon Las Vegas 2010.

 

053. Las Vegas Monorail PubCon Special

 

Use the Las Vegas Monorail to get to and from PubCon Las Vegas 2010 at the Las Vegas Convention Center without the hassles of traffic and wasted time, and save with our special discount rates.

 

054. Lee Odden

 

TopRank Online Marketing chief executive Odden his share his respected insight on two PubCon Las Vegas sessions, including one that will explore content marketing optimization.

 

055. Top Content

 

Watch this video and see how PubCon attendees find the top content that's just not available at any other conference.

 

056. Brett Tabke

 

Tabke, founder and chief executive of WebmasterWorld, will help lead the PubCon Masters Group training program and will speak on at least six sessions during PubCon Las Vegas 2010.

 

057. Networking Unlike Anywhere Else

 

PubCon's famous networking is readily available at breakfast, lunch, during session breaks, and well into the night at PubCon's many cocktail hours and parties.

 

058. Brian Massey

 

Conversion Sciences founder Massey will help lead the PubCon Masters Group training program and will speak on one session. 059. Top Speakers

 

More than two hundred of the world's best technology speakers.

 

060. Greg Boser

 

Boser, president of 3 Dog Media, will speak on three PubCon Las Vegas 2010 sessions, including a spotlight session on the latest SEO methodologies in "SEO 2010."

 

061. Wrap-Up Presentations CD

 

After PubCon, review your show "take-aways" and immediately begin implementing what you've learned using the presentation CD with all session PowerPoint presentations, mailed to every Gold Pass attendee.

 

062. Mike Chapman

 

Apogee Campaigns partner Chapman is set to lead two sessions, including one focusing on "Social Media in the Public and PR Sector."

 

063. The Take-Aways

 

PubCon presentations always end with at least one specific take-away that you can apply to your business' own projects.

 

064. Joanna Lord

 

YourJobStop.com co-founder and chief marketing officer Lord will moderator several PubCon Las Vegas 2010 sessions and speak on a session exploring landing page optimization tactics.

 

065. Gauge Yourself Against Peers

 

Get an accurate idea of how your skill sets stack up, and gain valuable insight into which areas of your work you may need to focus on for continued growth and success.

 

066. Ted Ulle

 

Ulle, senior search analyst of Converseon, Inc. will lend his expert insight to four PubCon Las Vegas 2010 sessions, including an expert spotlight session examining information architecture.

 

067. Value

 

PubCon has always been the premier search and social media conference, at a surprisingly affordable price, and Brett Tabke explains how we manage to do it in his "Keeping Conferences Affordable and Fun" guide.

 

068. Michael Dorausch

 

Planet Chiropractic president and founder Dorausch will speak on three sessions, including an expert spotlight session exploring the "Real World Secrets of Local Search."

 

069. History With Deep Roots

 

If you'd like to know what PubCon holds in store, look no further than our PubCon History Archives with information beginning at PubCon London 2000 and earlier.

 

070. Aaron Kronis

 

Wpromote Inc. director of SEO Kronis will speak on two sessions, including one examining search engine optimization and marketing tools.

 

071. Your Competitors Will Be There

 

So will your customers and clients. Don't miss out on PubCon Las Vegas 2010.

 

072. Kate Morris

 

Distilled Consulting SEO consultant and popular PubCon speaker Morris will present two sessions, including an "Advanced PPC Management" expert spotlight session during our 2010 Las Vegas conference.

 

073. PubCrawl

 

Join our crowd of emerging media pub-hoppers for the 2010 PubCon EPIC! PubCrawl in Las Vegas to complete an epic mission involving at least eight fabulous hot-spots, a time span of less than six hours, all combined to make for one remarkable and memorable PubCon experience.

 

074. Paul Edmondson

 

YieldBuild chief executive Edmondson will lead a spotlight session on "How to Start and Grow a User Generated Content Community."

 

075. Expert Spotlight Conference

 

You've asked for more time with the great speakers who make PubCon the unique event that it has been for more than a decade, and we've listened.

 

076. Chris Brogan

 

Brogan, a New York Times and Wall Street Journal best-selling author whose recent books include "Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust" and "Social Media 101." Brogan, who has more than 130,000 Twitter followers and who presented a fireside chat keynote with Kawasaki at PubCon South at Austin in 2009, will share his latest social media insights based on more than 11 years of success in the industry.

 

077. Live Interactive Site Reviews

 

These exciting live site review sessions have always been a PubCon fan favorite, and the expanded review sessions we will present at Las Vegas PubCon 2010 are certain to be a highlight for many attendees, and nowhere will this be more visible than in our Interactive Site Review Conference.

 

078. Guillaume Bouchard

 

NVI chief executive Bouchard will share his public relations insight with PubCon Las Vegas 2010 attendees during a session focusing on small to medium businesses.

 

079. Informative Conference Guidebook

 

PubCon Las Vegas 2010 will feature a helpful and complete event guidebook to help you during the show with schedule information.

 

080. Scott Stratten

 

Featured recently in publications including The Wall Street Journal and USA Today, Stratten is one of the top influencers on Twitter with more than 60,000 followers, and his clients' viral marketing videos have been seen more than 60 million times, including one the National Football League's Chicago Bears cited as the team's biggest motivator as it made a bid for the Super Bowl.

 

081. Webmaster Sub-Conference

 

With sessions that include "Real World Winning Tactics for Content Creation and Marketing," "Modern Community Administration," and panels on starting an online community, successful crowdsourcing strategies, protecting yourself from content "scrapers," and more, PubCon's Webmaster Conference will be buzzing with the top Web innovators and those looking to improve their business' Web performance from the valuable experiences these experts will be sharing.

 

082. Continental Breakfast, Lunches And Refreshments

 

And while you're eating, be sure to take part in our expanded lineup of networking lunches at PubCon Las Vegas 2010.

 

083. Dan Zarrella

 

HubSpot.com's self-proclaimed viral marketing scientist Zarella will speak about Twitter and Facebook optimization at PubCon Las Vegas 2010, and will help lead our PubCon Masters Group Training Program.

 

084. World-Changing Innovators

 

PubCon presents the keynote speakers that are driving the new media changes that will shape the future.

 

085. Contests And Giveaways

 

We've given away tickets for top Las Vegas shows, laptops and other prizes and will continue to do so as PubCon Las Vegas 2010 draws nearer. Watch our blog for details.

 

086. Brad Geddes

 

Geddes, founder of bgTheory.com and noted Internet marketing author, will present four sessions, including a spotlight session entitled "Advanced PPC – High ROI Traffic."

 

087. High Speed WiMax USB Modems

 

After being a hit at last year's PubCon Las Vegas, we've once again joined with Clear and Cheetah Wireless Technologies, Inc. to offer super-high-speed WiMax USB modem Internet service at a special low rate to attendees.

 

088. Chris Winfield

 

Winfield, president of 10e20, LLC and popular social media marketing authority, will speak on two sessions, including a spotlight session on "Daily Social Media Success."

 

089. PubCon Social Rewards ProgramSocial Rewards

 

Join PubCon and Social Rewards, a social media loyalty platform that turns tweets, likes and check-ins into rewards.

 

090. Andy Beal

 

Trackur chief executive and Marketing Pilgrim founder Beal will speak on several PubCon Las Vegas 2010 sessions, and helps lead our PubCon Masters Group Training Program.

 

091. Laura Lippay

 

Nine by Blue partner Laura Lippay will speak on several PubCon Las Vegas 2010 sessions, including "How to Hire an SEO: Salaries, Types, and Titles."

 

092. Tony Wright

 

WrightIMC founder and chief executive Tony Wright will present five sessions, including a spotlight session on "Proactive Reputation Management" that is sure to offer many insights going beyond what can be shared in a standard length session.

 

093. Christine Churchill

 

Churchill, president of KeyRelevance, will present a five sessions, including a spotlight session entitled "Cool Tools for Search Marketers."

 

094. Calum I. Mac Leod

 

Mac Leod, the founder of Scotland-based ciml.com, will speak on two sessions, including a spotlight session entitled "Why Google Doesn't Like Your Backlinks."

 

095. Joe Laratro

 

Laratro, president of Tandem Interactive and PubCon's lead moderator, will present a spotlight session entitled "The SEO Diet," while moderating more than ten sessions.

 

096. Jessica L. Bowman

 

SEOinhouse.com founder and president Bowman will present several sessions, including a spotlight session at PubCon Las Vegas 2010 entitled "InHouse SEO In Depth."

 

097. Laura Callow

 

Callow, senior search marketing manager at Intuit Global Business Division, will speak on two PubCon Las Vegas 2010 sessions, including "Effective Solutions to In-House SEO, PPC, and Campaigns."

 

098. Tim Ash

 

Bestselling author and SiteTuners.com chief executive Ash will speak on three sessions, including an expert spotlight session entitled "Conversion Ninja Toolbox."

 

099. Brian Clark

 

In 2006 Clark launched Copyblogger, a popular website focusing on writing for social media that boasts more than 100,000 subscribers and which has been heralded as a top industry blog by Technorati, Bloomberg BusinessWeek, U.K.'s Guardian newspaper, and others. With more than 55,000 Twitter followers, Clark, a popular speaker at previous PubCon events, will offer his latest resources for achieving social media success on our keynote panel.

 

100. International Partnerships

 

PubCon's international partnerships help take our message global. In July we partnered with Hanover, Germany-based ABAKUS Internet Marketing GmbH, Germany's leading search engine optimization (SEO) and search engine marketing (SEM) industry conference, SEMSEO, and its accompanying networking event "Pubkonferenz (Pubcon)."

 

101. It's The Center Of The New Media And Optimization World

 

PubCon truly starts where other search and social media conferences end, featuring a rare vision for the future presented by a virtual who's who of technology.

 

With 101 reasons to attend PubCon Las Vegas 2010 and an unlimited number of new ideas waiting for you to learn, make your plans now and register today.

 

Thanks,
Lane R. Ellis
Team PubCon

 

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